Did That Tesla Ad Really Cost $1,500?


I think outer space is pretty awesome. If you’re like me in this regard, you were probably blown away by Tesla’s “Modern Spaceship” spec ad created by Everdream Pictures — a production company founded by recent college grads — which takes us on a journey to the final frontier. You probably also read the headline-grabbing claim that the commercial cost just $1,500 to make. I work in the advertising industry, specializing in video production, and I’d say that price tag is out there with the space-traveling Tesla, orbiting far away from reality.

So where did that number come from?

According to the article, the $1,500 was spent on hotel rooms, gas and food for the 15-person crew.

Continue reading at AdAge.com

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