Feb 11

Bulk Cat Litter Warehouse: Direct mail targets your kitty

Posted in: Uncategorized

It’s a fact. Most direct mail never even gets looked at. So to increase the odds for a mailer for Bulk Cat Litter Warehouse, we did something that would get people’s cats attention first. We printed the mailers on catnip paper, and the cats went crazy for it.

Advertising Agency: Rethink, Vancouver, Canada
Creative Directors: Ian Grais, Chris Staples
Art Director: Leia Rogers
Copywriter: Bob Simpson
Designer: Lisa Nakamura
Print Producers: Cary Emley, Sue Wilkinson
Printer: Metropolitan Fine Printers
Editor: Chris Nielsen
Content Strategist: Leah Gregg
Cats: Mona, Bella, Ommie, Jojo, Paul, Linus, Malo, Taika, Riley, Gracie, Prince Ruv, Bagheera, Pebble
Published: February 2014

Related posts:

  1. Bulk Cat Litter Warehouse Pet Supplies: Catnip DM ...
  2. Watch Cats Basically Hump Direct Mail Coated With Kitty Crack In retrospect, it seems obvious. To get cats to...
  3. Viral review: Poopy Cats ad is ‘purrfect’ for kitty litter brand Social video experts Unruly evaluate the latest viral campaign from...
  4. Coral targets punters with direct mail as football season starts LONDON - Betting chain Coral is mounting a direct mail...
No Responses to “Bulk Cat Litter Warehouse: Direct mail targets your kitty”

Post a Comment