In Miss America’s Resilience, a Message for Marketers


David Morse

When Miss New York, Nina Davuluri, won this year’s Miss America competition on ABC, she became the first Indian-American to receive the crown. She was one of two Asian Americans in the final round, and one of three in the top five. In a pageant that once said “contestants must be of good health and of the white race,” it was a victory for diversity in the United States.

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