Thrillist Expands, Becomes a Blend of Frommer’s and Foursquare
Posted in: Uncategorized
Thrillist Media Group has been telling young, urban makes what to eat, drink and buy since it launched as a daily newsletter in 2005. Now it wants to tell them where to go.
The company will expand its local coverage from its current 21 markets to more than 65 cities by the end of 2014, adding add Montreal, New Orleans, Sydney, Rome and Berlin in the next two weeks. In addition, it is introducing a new vertical Thrillist Travel to organize that content for the site’s on-the-go audience.
“The real goal behind this is to create a destination here so that anytime someone is going to be traveling, we serve as their guide,” said Thrillist Media Group CEO and co-founder Ben Lerer. Former Thrillist senior editor Hayden Lynch will oversee Thrillist Travel.
Post a Comment