Taco Bell Expands Breakfast Test With New Menu Items, Ads


Yo quiero breakfast?

Taco Bell is expanding its test of breakfast — including a waffle taco — on Aug. 8 in Chattanooga, Tenn., and Omaha, Neb., bringing it a step closer to a potential national rollout. And, for the first time, the company is planning on advertising its “First Meal” menu.

The waffle taco, until now testing at only a handful of locations in California, garnered a lot of attention on social media earlier this year. The breakfast menu will also contain less exotic-sounding fare, including a fruit-topped yogurt parfait and fruit-topped oatmeal.

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