Mizuno Gets Boost as Marathon Filibuster’s Shoe of Choice


Right or wrong, the sartorial choices of female politicians have always drawn the attenion of the media and consumers — in 2008, Sarah Palin’s Kazuo Kawasaki glasses caused almost as much of a stir as she did.

The story around Wendy Davis’ red sneakers isn’t exactly the same. But Mizuno, the manufacturer of the kicks, has gotten something of a tailwind from the Texas state senator’s 13-hour filibuster over a controversial anti-abortion bill.

The sneakers Ms. Davis wore during Tuesday’s session — the $114.99 Mizuno Wave Rider 16 — have picked up attention from “reviewers” who have been taking to the shoes’ Amazon page in support of the senator’s stance. The comments have generally ranged from satirical to sarcastic.

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