Newcastle: No Bollocks, 1

Waiting for the bus is boring. Watching a beer ad, a bit less.

BBDO Canada was asked to create the next print campaign for Newcastle, a beer that is really honest.

Advertising Agency: Nolin BBDO, Canada
Creative Director: Stéphane Charier
Copywriter: Alexis Caron-Côté
Additional credits: Geneviève Clément
Published: April 2013

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