White House, Weber Shandwick Slice and Dice Audience for Obamacare Push
Posted in: UncategorizedWith the GOP doing everything it can to give Obamacare a bad rap and the actual implementation of the Affordable Care Act hitting speed bumps, the Obama administration has tapped public-relations giant Weber Shandwick to help it sell the president’s health care plan to the uninsured.
Weber Shandwick won a $3.1 million contract to help the Department of Health and Human Service roll out a campaign to convince skeptical — or simply confused — Americans the Affordable Care Act is good for them and convince them to enroll in a health plan.
Weber Shandwick’s contract is limited to work on the rollout of Obamacare and it’s not likely the agency will be involved in defending the administration in the latest dustup over Obamacare. It seems businesses who want to purchase insurance coverage in state exchanges may only be able to offer their workers one plan next year because some states may not have exchanges for businesses fully set up by next year’s deadline.
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