Apple Reminds You That There’s a ‘Better You’ Out There in Its New Ad

Yes, it is quite easy to sit back and relax. Or, you could get up off that couch and transform yourself. That’s the theme running through Apple’s latest ad promoting the fourth iteration of the Apple Watch. It’s not so much a product ad outlining features–it’s more of a rallying cry from the brand to…

Olympikus celebra a liberdade para brincar em lançamento da nova linha Kids

Olympikus-Kids

A Olympikus está promovendo uma nova campanha para a linha Kids em que faz um chamado aos pais, ressaltando o papel da brincadeira no desenvolvimento das crianças. A mensagem é ancorada em um curta-metragem em que uma menina provoca os pais a se reconectarem com ela e o mundo por meio do brincar. Com linguagem …

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Novo vídeo de Emicida, brasileiros no Grammy Latino, Maroon 5 no Super Bowl e outros destaques musicais da semana

b91

Na nossa coluna musical da semana, trazemos o que gerou maior destaque nos últimos sete dias. Com lançamentos e anúncios de artistas grandes no cenário nacional e internacional, houve muito para se discutir e movimentar a indústria. Tem lyric video de rapper nacional, artistas brasileiros indicados ao Grammy Latino, banda confirmada no Super Bowl e …

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A Semana em Trailers: “Apóstolo”, “If Beale Street Could Talk”, “Big Mouth” e mais

stanandollie

Foi uma semana agitada. Os amantes do hype derreteram de expectativa com os trailers de “O Retorno de Mary Poppins” e especialmente “Capitã Marvel”, enquanto os fãs da telinha tiveram que se contentar com um Emmy um tanto morno – ainda que a reviravolta do pedido de casamento no palco tenha sido das mais impressionantes. …

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Samsung brinca com problemas do primeiro mundo em comercial musical

samsung-crise-b9

Aproveitando o lançamento do Samsung Galaxy Note 9, o mais novo topo de linha da sul-coreana, a Samsung de Israel fez um bem humorado comercial para anunciar o produto. O vídeo começa em um escritório. Todos trabalham normalmente até que um homem surge, afirmando estar em “crise” por não encontrar um carregador para seu celular, …

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Comercial da Heineken brinca com “tragédia” de não ver um gol

pirlo-heineken-b9

Parceira de longa data da Liga dos Campeões da Europa, a principal competição interclubes do planeta, a Heineken acaba de lançar um novo comercial que explora, de maneira bem humorada, o sentimento de acidentalmente não ver um gol. No vídeo, que tem como trilha a melancólica “I Don’t Wanna Miss a Thing”, do Aerosmith, acompanhamos …

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Primeiro “Rembrandt” criado por inteligência artificial é colocado à venda

Rembrandt-GAN

Um grupo de empreendedores franceses criou o Generative Adversarial Network (GAN), projeto que utiliza inteligência artificial para criar obras originais bem semelhantes a trabalhos de artistas consagrados, como Rembrandt. Agora, a primeira obra feita pelo robô foi colocada à venda em Nova York, pela casa de leilões Christie’s, com preço estimado entre 7 e 10 mil dólares. …

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Top 40 New Venture Ideas in September – From Student Art Marketplaces to Food-Funding Accelerators (TOPLIST)

(TrendHunter.com) Wellness-centric travel experiences, cryptocurrency-based alcohol pre-sales and co-learning workspaces are among some of the top September 2018 new ventures that are shaking up concepts that are…

TheVoteNeedsU: REPROD_CTIVE RIGHTS?

TheVoteNeedsU Print Ad - REPROD_CTIVE RIGHTS?

If you don’t vote, you and your voice are missing. This campaign puts today’s most important issues front and center,
with a call to action to insert yourself in the process, be part of the debate, and participate in our democracy. Wherever you stand, the vote needs U.

TheVoteNeedsU: S_PREME CO_RT?

TheVoteNeedsU Print Ad - S_PREME CO_RT?

If you don’t vote, you and your voice are missing. This campaign puts today’s most important issues front and center,
with a call to action to insert yourself in the process, be part of the debate, and participate in our democracy. Wherever you stand, the vote needs U.

TheVoteNeedsU: Vote 2018

If you don’t vote, you and your voice are missing. This campaign puts today’s most important issues front and center,
with a call to action to insert yourself in the process, be part of the debate, and participate in our democracy. Wherever you stand, the vote needs U.

Video of TheVoteNeedsU: Vote 2018

Top 40 New Venture Ideas in September – From Student Art Marketplaces to Food-Funding Accelerators (TOPLIST)

(TrendHunter.com) Wellness-centric travel experiences, cryptocurrency-based alcohol pre-sales and co-learning workspaces are among some of the top September 2018 new ventures that are shaking up concepts that are…

Top 40 New Venture Ideas in September – From Student Art Marketplaces to Food-Funding Accelerators (TOPLIST)

(TrendHunter.com) Wellness-centric travel experiences, cryptocurrency-based alcohol pre-sales and co-learning workspaces are among some of the top September 2018 new ventures that are shaking up concepts that are…

Top 40 New Venture Ideas in September – From Student Art Marketplaces to Food-Funding Accelerators (TOPLIST)

(TrendHunter.com) Wellness-centric travel experiences, cryptocurrency-based alcohol pre-sales and co-learning workspaces are among some of the top September 2018 new ventures that are shaking up concepts that are…

Top 40 New Venture Ideas in September – From Student Art Marketplaces to Food-Funding Accelerators (TOPLIST)

(TrendHunter.com) Wellness-centric travel experiences, cryptocurrency-based alcohol pre-sales and co-learning workspaces are among some of the top September 2018 new ventures that are shaking up concepts that are…

Toyota agrees to add Android auto in its cars


Toyota Motor Corp. agreed to add Android Auto to its vehicles, according to a person familiar with the matter, ending years of resistance to the Google infotainment software due to safety and security concerns.

For the first time, Toyota will allow Android Auto devices to connect directly to its cars, after announcing compatibility with Apple Inc.’s CarPlay in January. Previously both platforms could only connect with Toyota vehicles using SmartDeviceLink, a telematics system developed by Ford Motor Co. that controls how Android Auto and CarPlay look on the dash and limits their access to car data.

The addition of Android Auto may attract customers who had stayed away from Toyota vehicles because of the lack of connectivity. More than 80 percent of smartphones use the software from Alphabet’s Google, with the rest using Apple’s iOS system, according to data compiled by Bloomberg Intelligence. An announcement could come as early as October, according a different person familiar with the plans. The people didn’t want to be identified discussing information that isn’t yet public.

Continue reading at AdAge.com

The Drive Skate Shop: Skateable Sandwich Board & Poster

The Drive Skate Shop Outdoor Ad - Skateable Sandwich Board & Poster
The Drive Skate Shop Outdoor Ad - Skateable Sandwich Board & Poster
The Drive Skate Shop Outdoor Ad - Skateable Sandwich Board & Poster
The Drive Skate Shop Outdoor Ad - Skateable Sandwich Board & Poster

The Drive Skate Shop in Vancouver has transformed two of the most traditional pieces of retail signage into attention-grabbing outdoor. The shop designed a fully-skateable sandwich board and created posters made from wood veneer to mimic the look of wall ramps. How’s that for fun?

The Peace Pointer: The Peace Pointer

The Peace Pointer is a plug-in for Chrome and Firefox that turns your mouse pointer into a peace sign, so users get a reminder to make the web a better place when they post, share or comment online.

Video of The Peace Pointer

Bud Light unlocks coolers full of free beer around Cleveland as Browns win first game since 2016


You don’t have to be a sports fan to appreciate an underdog digging out from an almost two-year drought.

Before the 2018 NFL season, Bud Light unveiled a seemingly ridiculous promotion: coolers full of free beer for Cleveland Browns fans to drinkall the team had to do was win a game. Easy, right?

Unfortunately for thirsty fans, the team was having a hard time scraping together a victory. Until Thursday night, the Browns hadn’t won a game in 635 days–that is, not since 2016.

Continue reading at AdAge.com

Toyota agrees to add Android auto in its cars


Toyota Motor Corp. agreed to add Android Auto to its vehicles, according to a person familiar with the matter, ending years of resistance to the Google infotainment software due to safety and security concerns.

For the first time, Toyota will allow Android Auto devices to connect directly to its cars, after announcing compatibility with Apple Inc.’s CarPlay in January. Previously both platforms could only connect with Toyota vehicles using SmartDeviceLink, a telematics system developed by Ford Motor Co. that controls how Android Auto and CarPlay look on the dash and limits their access to car data.

The addition of Android Auto may attract customers who had stayed away from Toyota vehicles because of the lack of connectivity. More than 80 percent of smartphones use the software from Alphabet’s Google, with the rest using Apple’s iOS system, according to data compiled by Bloomberg Intelligence. An announcement could come as early as October, according a different person familiar with the plans. The people didn’t want to be identified discussing information that isn’t yet public.

Continue reading at AdAge.com