(TrendHunter.com) Design duo Alex Torrey and Jonathan Torrey have started a charitable clothing line that features elementary students’ drawings and doodles. The label is called ‘Umano’ and the goal…
(TrendHunter.com) There is always a way to bring music wherever you go with portable music players. Instead of using headphones that cut you off from the rest of the world, these handy speakers let you bring your…
Facebook’s autoplay video ads can be a double-edged sword. By having the ads play automatically once they pop up in people’s news feeds, brands may get more people watching their videos. But since Facebook charges the brands once an ad comes into view — but not necessarily once it starts playing — the advertiser may be paying for ads that people didn’t actually watch.
To make sure advertisers don’t feel like they’re being short-changed, Facebook is testing a new option — though the company doesn’t think it’s the best option for advertisers.
Under the test that’s rolling out to Facebook’s own and third-party firms’ Facebook-equipped ad-buying tools on Tuesday, advertisers can still pay once their video ads come into view — meaning on a cost per thousand impressions basis — or they can choose to only pay once their ads have played for at least 10 seconds, or on a cost-per-view basis, as Facebook is referring to it.
The short story, to be included in a collection titled “The Bazaar of Bad Dreams,” is available months in advance only as an audiobook.
Suite au très beau projet Cósmica y sus huevos, l’artiste Colombien Daniel Aristizábal a été appelé par la marque de vernis à ongles Toy Nail Polish afin de réaliser les visuels pour la sortie de leur nouveau site. Pour ce faire, l’artiste a proposé une série de set design en 3D aux tonalités rose, bleu, doré et rayé.
(TrendHunter.com) Brooksbank & Collins have created an intergalactic space table designed to accessorize interior home spaces. This elegant table features a large sphere that is off center and surrounded by what…
(TrendHunter.com) Canadian artist Jacqueline Poirier uses dinner plates as a canvas for her charming and whimsical artwork. Poirier posts her creations to Instagram under the name ‘Crazy Plate Lady’ and…
(TrendHunter.com) These smart food gadgets make DIY food prep easy for those with an appreciation for homemade meals. Inspired by a generation of budget-conscious food bloggers, aspiring chefs are creating tasty…
(TrendHunter.com) These modern military gear examples range from space-age rain jackets to speed-enhancing jet packs that improve an individual’s ability to run for long periods of time while enhancing their…
(TrendHunter.com) Mercedes’ G500 4×4 Squared is a vehicle initially introduced by the automaker at the 2015 Geneva Motor Show. Now, the vehicle’s release has been deemed official with more details and…
AOL will take over management and sales of display, mobile and video advertising that appears on Xbox, Skype and other Microsoft products in several countries.
(TrendHunter.com) An appreciation for vintage vehicles is at an all-time high due not only to the slew of reality TV auto shows, but also an overall sense of nostalgia modern society is clinging to; that’s…
Category: Beyond Madison Avenue
Summary: We have argued time and again that advertising doesn’t create a particular version of society, but it reflects the cultural norms and values that society clings on to. The Cannes Festival is supposed to be the place where the best advertising gets rewarded. The winning ads are supposed to be benchmarks; ad professionals and brands can look at and clearly see which values and norms are being reflected.
That Americans long ago lost our collective knack for moderation seems hardly worth noting in the era of hot dog stuffed crust pizza, but a new study from TiVo suggests our capacity for gluttony is not limited to preposterous foodstuffs.
According to the company’s second annual binge-viewing report, 92% of 12,500 TiVo subscribers surveyed said they have engaged in the practice, which TiVo defines as consuming three or more episodes of a single TV show in one sitting. And while the sheer prevalence of bingers suggests that gorging on content is the new norm, it also appears to be a somewhat solitary pursuit, as 53% of respondents said they do not binge in the company of others.
Bingers tend to keep at it until they’ve cleaned every last morsel of content from off their plates. The study found that 74% of those surveyed have gobbled at least one full season of any given show over the course of a number of days; of these, 49% powered their way through all by their lonesome.
Le photographe Oskar Zapirain a saisi des clichés étonnant de la forêt d’Oiartzun au Pays Basque, plongée dans le brouillard. Cette région a fait l’objet d’une production importante de charbon. Cette forêt a le signe particulier d’avoir des arbres aux troncs courts et des branches très longues poussant à la verticale. Ceci est dû au fait que l’on coupait les arbres afin qu’ils repoussent pour garantir leur survie. Dans le brouillard, le lieu relève presque de l’imaginaire.
(TrendHunter.com) Feminism was at the forefront of the top June 2015 pop culture trends, offering a refreshing female-focused perspective.
The release of Mad Max: Fury Road, a new chapter in George Miller’s…
(TrendHunter.com) These DIY wallpaper cakes allow you to make the cake of your dreams without spending hours on decoration. The recipe comes courtesy of the ‘Alana Jones-Mann’ blog and features a step by…
The Guardian is expanding its footprint in the U.S., hiring Indiewire Managing Editor Nigel Smith as an L.A.-based entertainment writer to strengthen the paper’s coverage of film in America. It’s also signed on as a sponsor of the 42nd Telluride Film Festival this Labor Day weekend in Colorado.
The Guardian’s film coverage is read by an average of 10 million unique browsers a month, the company said.
The film festival sponsorship and the hiring of Mr. Smith — who will write for the Guardian’s U.S. edition, as well as contribute to its wider film team — marks the latest step in the U.K.-based Guardian’s aggressive push into the North American digital market, where it introduced a U.S. homepage in 2011.
U.K.-based global luxury fashion retailer Farfetch forecasts sales of $500 million this year, up from $300 million in 2014. In March the business — which takes 30% of its orders from the U.S. — closed an $86 million funding round, securing cash to boost global expansion.
Founded in 2008 by Portuguese entrepreneur Jos Neves, Farfetch provides online access to a network of more than 300 boutiques, with customers in 180 countries. Farfetch doesn’t need its own inventory — but it does need state-of-the-art technology to keep up with stock around the world.
Stephanie Horton is the CMO charged with creating a unique brand for Farfetch, differentiating it from rivals such as Net a Porter — which recently agreed to a merger with Yoox and launched its own social media shopping portal, the Net Set — and Vogue, which is set to launch its own global e-commerce site, Style.com.
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