Aug
11
Television Review: ‘The Approval Matrix’ Begins Monday on Sundance TV
Posted in: Uncategorized“The Approval Matrix,” hosted by Neal Brennan, brings the back page of New York magazine to life, letting panelists debate a topic using props.
Aug
11
Harper’s Publisher Standing Firm in His Defense of Print and Paywall
Posted in: UncategorizedJohn R. MacArthur, of Harper’s Magazine, is part of a small group of publishers who say they believe that the Internet is bad for writers and readers.
Aug
11
As Gannett Withdraws, Uncertainty at Sports Site
Posted in: UncategorizedThe website Sports on Earth lost most of its staff last week after Gannett announced a spinoff of its print companies.
Aug
11
VW Golf Rabbit: Chase
Posted in: Uncategorized
Advertising Agency: DDB, Barcelona, Spain
General Creative Director: José Maria Roca de Vinyals
Creative Directors: Javier Melendez, Xavi de la Cruz
Production: Errecerre
Director: Daniel Benmayor
DOP: Paco Femenia
Editor: Marc Soria
Sound and Music: BSO
Post Production: Metropolitana
Color: Marc Morató
VFX Supervisor: Xavi Bertran
Flame Artist: Ivan Iniesta, Jana Casanovas, Lluïsa Cuchillo
CGI: Marcial Aparicio, Nico Roig
Aug
11
H&M: H&M Fashion Mixer
Posted in: Uncategorized
Start mixing your own track at http://www.hmlovesmusic.asia
Advertising Agency: Ogilvy & Mather Advertising, Shanghai, China
Chief Creative Officer: Graham Fink
Creative Director: Sascha Engel
Associate Creative Director: Marc Violo
Art Director: Liwen Fan
Copywriters: Liwen Fan, Marc Violo
Account Management: Sascha Engel, Marc Violo
Agency Producers: Eddie Li, Rita Yang
Media Agency: Sonic Transmitted Disease
Head of Music: Marc Violo
Music Agency: EDC Shanghai
Production House: Mobile Now
Aug
11
LAWMANpg3: One night stand
Posted in: Uncategorized
Advertising Agency: Autumnwinter, India
Production house: Springsummer Films
Executive Creative Director / Copywriter / Director: Karan Rawat
Art directors: Suhas Panchal, Jason Shahnifar
Producer: Vijay Joshi
DOP: Claudio Rietti
Editor: Patrick Ryan Morris
Music director: Giacomo Lamparelli
Production Designer: Alison Hepler
Make-up: Allie Smith
Hair: Siobhan Benson
Stylist: Begonia
Sound designer: Seongkeun Shin
Sound mixing: Kiran Meher
Aug
11
Chungjungone: Tasting
Posted in: Uncategorized
Advertising Agency: Innored, South Korea
Creative Director: Min Seo
Art Director: SM Park
Copywriter: TJ Yun
Account Manager: BS Kang
Account Executive: Mira Cho
Released: July 2014
Aug
11
National Geographic Channel: The ‘90s – The Decade That Connected Us
Posted in: Uncategorized
Advertising Agency: The Corner London, UK
Creatives: Tom Prendergast, Joe Stamp
Executive Creative Director: Tom Ewart
Agency Producer: Daisy Mellors
Design Director: Will Chak
Production Company: Psyop NY
Director: Borja Peña
Producer: Jeff Bybee
Sound: Ed Downham at Wave Studios London
Aug
11
Friends of the Asian Elephant: Trap
Posted in: Uncategorized
Your money is the bait.
Every elephant that you feed in the street of Bangkok will attract more to migrate to the city… where they will die.
Advertising Agency: TBWATHAILAND, Bangkok, Thailand
Creative Directors: Veradis Vinyaratn, Tiratus Phaesuwan
Art Directors: Ditdanai Nopparat, Wasawad Panichpairoj
Copywriters: Visa Amranand, Susita Lueksuengsukoom
Published: March 2014
Aug
11
Magrabi Optical: Squint
Posted in: Uncategorized
Magrabi Tahlia store has re-opened.
Squint or take a step back for better readability.
Advertising Agency: TNa-DDB, Cairo, Egypt
Associate Creative Directors: Karim Ayesh, Mostafa Sherif
Senior Copywriter: Sevag Der Sarkissian
Copywriter: Ahmed Sherif
Art Director: Hussien Abd El Salam
Managing Director: Basel El Deeb
Account Director: Hazem El Saadani
Account Executive: Nada Soussa
Published: March 2014
Aug
11
NBC Sports traz de volta o treinador Ted Lasso
Posted in: UncategorizedTed Lasso, o técnico de futebol americano contratado no ano passado para treinar o time de futebol inglês Tottenham Hotspur no promo da NBC Sports para a Premier League, está de volta. Desta vez, ficamos sabendo que infelizmente a experiência não deu muito certo e ele acabou demitido apenas 6 horas e 30 minutos depois de ter assumido a equipe.
Os fãs do personagem interpretado por Jason Sudeikis, entretanto, podem ficar tranquilos porque ele continua aprontando por aí. Depois de um curto período participando de transmissões esportivas ao vivo na tevê inglesa, ele voltou a trabalhar como técnico. Ou quase isso.
Não é tão divertido quanto o primeiro comercial, mas ainda assim vale o play.
Ah, e caso você esteja se perguntando: relegation é rebaixamento…
Post originalmente publicado no Brainstorm #9
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Aug
10
Advertising: A Less Defiant Tack in a Campaign to Curb Smoking by Teenagers
Posted in: UncategorizedLegacy is about to introduce a new antismoking effort, which takes a decidedly less rebellious tone than its previous “Truth” campaign.
Aug
10
The Media Equation: Media Companies Spin Off Newspapers, to Uncertain Futures
Posted in: UncategorizedThe persistent financial demands of Wall Street have trumped the informational needs of Main Street. Print has become too much of a drag on earnings, so media companies are dividing back up and print is being kicked to the curb.
Aug
10
An Audacious Studio Rattles Hollywood
Posted in: UncategorizedRed Granite Pictures, which produced “The Wolf of Wall Street,” is known for ambitious plans, exotic connections and a tangled legal history.
Aug
10
Hoffmann Industry Insurance Broker: Bear
Posted in: Uncategorized
Some risks should not be taken.
Advertising Agency: .mattomedia®, Villingen-Schwenningen, Germany
Creative Director: Serhan Sidan
Illustrator: Irina Revina
Photographer: Tobias Weinacker
Photography Assistance: Manuela Sidan
Copywriter: Andrej Loskutow
Published: August 2014
Aug
10
Hoffmann Industry Insurance Broker: Godfather
Posted in: Uncategorized
Some risks should not be taken.
Advertising Agency: .mattomedia®, Villingen-Schwenningen, Germany
Creative Director: Serhan Sidan
Illustrator: Irina Revina
Photographer: Tobias Weinacker
Photography Assistance: Manuela Sidan
Copywriter: Andrej Loskutow
Published: August 2014
Aug
10
Disney Rushes to Build a Tsum Tsum Collecting Craze
Posted in: UncategorizedA test batch of small stuffed toys called Tsum Tsum, already a hit in Japan, has sold out in Disney Stores in the United States, and the company wonders if it has found the next Beanie Baby.
Aug
10
Trees For Cities: Swing
Posted in: Uncategorized
Plant the tree that your great grandchildren will swing from.
Advertising Agency: Big Communications, London, UK
Creative Director: Dylan Bogg
Art Director: Tim Jones
Copywriter: James Cross
Photographer: Matt Walford
Published: July 2014
Aug
10
Trees For Cities: Treehouse
Posted in: Uncategorized
Help us plant the tree that your great grandchildren will play in.
Advertising Agency: Big Communications, London, UK
Creative Director: Dylan Bogg
Art Director: Tim Jones
Copywriter: James Cross
Photographer: Matt Walford
Published: July 2014
Aug
10
Panasonic: Van Gogh
Posted in: Uncategorized
Panasonic RF-HXD5W headphones. A sound experience you wouldn’t want to miss.
Advertising Agency: McCann TLV, Israel
Creative Director: Itay Galon
Art Director: Netanel Hagag
Copywriter: Dave Cohen
Illustrator: Yael Kimhi
VP clients: Adi Oren
Account Supervisor: Dikla Pinhasi
Creative Project Manager: Carmit Nof
Published: July 2014
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