Turkey of the week: Asda, VCCP

Maisie McCabe is disappointed by Asda s latest TV spot: “While the agency could perhaps be forgiven for its primitive Christmas ad because of time constraints, there is no excuse for remaking the spot with scarecrows replacing snowmen. We got the point the first time round and it wasn t very clever then.”

Norwegian Air set for first global campaign

Norwegian Air Shuttle, the low-cost airline run by “Scandinavia’s answer to Richard Branson” according to The Wall Street Journal, is on the hunt for its first global advertising agency ahead of major expansion plans.

Chinese tech giant Huawei in UK advertising rethink

Huawei, the electronics company, is reviewing its UK advertising arrangements.

Invest in advertising to grow your businesses, SMEs told

Small and medium-sized en­terprises should up their investment in advertising to become more successful and boost national economic growth, according to a report published today.

ZenithOptimedia recruits Bardega

ZenithOptimedia has poach­ed Stefan Bardega, Media­Com UK’s head of digital and managing partner, as its global chief digital officer.

AMV BBDO mulls Weapon7 closure

Abbott Mead Vickers BBDO is considering the closure of its digital shop, Weapon7, after transferring key clients to other parts of the group.

EDC and Makin in mobile venture

EDC, the parent of Elvis and Dare, is backing the launch of a mobile agency from Charlie Makin, a founder of BLM, and the mobile consultant Rob Thurner.

Agencies line up for comparison site brief

Broadband Choices, the broadband, phone and TV comparison website, is looking to hire its first creative agency.

Brothers and Sisters nets £20m e-cigarette task

Skycig, the electronic-cigarette brand, has appointed Brothers and Sisters to handle a £20 million branding and advertising blitz.

Alzheimer’s Society kicks off search for creative agency

Alzheimer’s Society is holding a pitch to find a creative agency to help boost the dementia charity’s profile.

Notonthehighstreet launches ad review

Notonthehighstreet.com is holding a pitch to find a creative agency.

Recycled Bottle Hatracks – The Lucirmas Hanging Coatrack Features Drinking Vessels Instead of Dowels (GALLERY)

(TrendHunter.com) To acquire something like the Lucirmás Hanging Coatrack is to experience the satisfaction of extending the lifespan of frequently discarded items. This contemporary clothes hook system comprises…

Lab Equipment Kitchenware – The Domestic Science Machines by Alex Duffner Encourages Experiments (GALLERY)

(TrendHunter.com) In a way, people conduct scientific experiments every time they cook and the Domestic Science Machines simply reminds them of this fun fact. Of course, in place of chemicals and test tubes are…

Dramatic Glamazon Editorials – The Numero ‘On The Rocks’ Photoshoot Stars Jeneil Williams (GALLERY)

(TrendHunter.com) The Numero ‘On The Rocks’ editorial is full of drama. Shot on the shores of Tenerife, the largest and most populous island of the seven Canary Islands, the backdrop provides the perfect…

Dual Cantilevered Lighting – The K-Blade Lamp by Riva 1920 is Minimalist and Sculptural (GALLERY)

(TrendHunter.com) The K-Blade Lamp is a modern light fixture that nevertheless brings to mind the clean look of wooden furniture from the ‘70s. Slightly sculptural with an overall minimalist appeal, the K-Blade…

Activia: Bloating Lamb

Advertising Agency: Y&R, Istanbul, Turkey
Executive Creative Director: Can Pehlivanl?
Art Director: Kadir Özdemir
Copywriter: Tolga Mutlu
Planner: Bediz Eker
Account Manager: Gözde ?ncegül
Illustrator: Haluk Demirel – Lighthouse.
Planner: ?nci Bircan
Account Supervisor: Elif Azakl? Alaz
Creative Director: Emre Kuzuo?lu
Planner: Arzum Didin

Activia: Bloating Chicken

Advertising Agency: Y&R, Istanbul, Turkey
Executive Creative Director: Can Pehlivanl?
Art Director: Kadir Özdemir
Copywriter: Tolga Mutlu
Planner: Bediz Eker
Account Manager: Gözde ?ncegül
Illustrator: Haluk Demirel – Lighthouse.
Planner: ?nci Bircan
Account Supervisor: Elif Azakl? Alaz
Creative Director: Emre Kuzuo?lu
Planner: Arzum Didin

Cyclist-Protecting Robots – The Cyclodrone by Frog Design Alerts Riders to Upcoming Dangers (GALLERY)

(TrendHunter.com) Some of the worst accidents involve cyclists and the Cyclodrone by Frog Design, a global product strategy and design firm, hopes to change that. It essentially is a flying robot that acts as a…

Cheerios: Gracie

Advertising Agency: Saatchi & Saatchi, New York, USA
Chief Creative Officer: Conway Williamson
Executive Creative Director: Peter Smith
Associate Creative Director: Johnnie Ingram
Executive Producer: Dani Stoller
Management Director: Rodes Ponzer
Account Manager: Matt Muriello
Assistant Account Executive: Carly Wallace
Director: Matt Smukler
Production Company: Community Films
Executive Producer: Carl Swan
Line Producer: Carr Donald
Editor: Jim Ulbrich
Producer: Valerie Iorio
Assistant Editor: Elmer McCarty
DP: Andrij Parekh
Graphics: Michael Ricca
Music Company: Big Foote Music
Music Producer: Eric Korte

Attack on Gay Journalist Not a Hate Crime, Police Say

A 24-year-old man was charged in the beating of Randy Gener, a Filipino journalist, in Manhattan, but the police said the attack had not been motivated by bias.