Espalhe Guerrilla Marketing Team Shares Tips for Breaking Through in Social Media


The Brazilian outfit behind social-media success for Halls, Trident and Avon on what they know best.

Nick Law Blends Art and Science into Everyday Life for Nike


Nick Law has led R/GA's team of cross-disciplinary talent in creating one of the smartest brand ideas of the year: Nike+ Fuelband.

Epic Games’ Tim Sweeney on the Effects of the Bar-Raising ‘Unreal Engine 4’


On the verge of its Version 4 launch, "UE" promises to take gaming into its next generation.

Pinterest Co-founders Ben Silbermann & Evan Sharp Are All About Image


With 31.9 million global users in May, 5-year-old startup Pinterest has become the object of marketer affection and now boasts a $1.5 billion valuation

Dustin Mierau Designs a Striking New Path


According to chief designer and co-founder Dustin Mierau, the idea of "home" was a key design inspiration, since previously social networks had been "rather cold — stark, blue, white, winter" in their aesthetic.

Comedian Louis C.K. Plays By His Own Rules


The comedian also writes, stars in and edits in FinalCut Pro his FX show, "Louis."

Through Google Glasses, Babak Parviz Envisions Brighter Future


Babak Parviz spends a lot of time in Silicon Valley as a member of Google X, Google's innovation lab working with Sergey Brin himself.

‘Girls’ Creator Lena Dunham’s Strength Lies in Onscreen Relatability


Ms. Dunham's "Girls" character Hannah, who like Ms. Dunham, lives in Brooklyn, is utterly relatable

Bloomberg Businessweek Creative Director Richard Turley Shares His Favorite Covers


Bloomberg Businessweek's witty, thought-provoking, sometimes (intentionally) tacky covers have caught the design world's eye.

Creativity 50: Persistence Enables Beer Doctor Villa to Craft a Hit With Blue Moon


Keith Villa is not some fly-by-night home brewer out for a little fun in the garage. The founder of Blue Moon Brewing has created an American adaptation of Belgian white ale that has emerged as one of the fastest-growing U.S. beers.

Creativity 50: Droga5 Copywriter Graham Douglas Moonlights as a Life-Changer


Graham Douglas has already made a name for himself as a copywriter at Droga5 on award-winning work for Prudential. But more impressive was his personal project, Help I Want to Save a Life.

Creativity 50: David Droga On What Makes Ted Royer and Nik Studzinski Exceptional


Perhaps the only thing better than having a really great exec creative director is having two exceptional ones, says David Droga, who notes that Ted Royer and Nik Studzinski. The key: generosity.

Creativity 50: The Guardian Editor Alan Rusbridger Propels Pub With ‘Open Journalism’ Approach


Guardian Editor Alan Rusbridger has embraced an "open journalism" approach, which aims to collaborate
with outsiders.

Creativity 50: Lego’s Nipper Finds ‘Magic Marriage’


Lego's marketing is as creatively inspired as its product. "It's this magic marriage between being systematic and being creative," said CMO Mads Nipper.

Creativity 50: Espalhe Guerrilla Marketing Team Shares Tips for Breaking Through


The Brazilian outfit behind social-media success for Halls, Trident and Avon on what they know best.

Creativity 50: Nick Law Blends Art and Science into Everyday Life for Nike


Nick Law has led R/GA's team of cross-disciplinary talent in creating one of the smartest brand ideas of the year: Nike+ Fuelband.

Creativity 50: What Eric Hirshberg Taught 72andSunny About Creativity


72andSunny says Eric Hirsberg, the "Black Collar" CEO, lives by elegant solutions but nails details.

Creativity 50: Pinterest Co-founders Ben Silbermann & Evan Sharp Are All About Image


With 31.9 million global users in May, 5-year-old startup Pinterest has become the object of marketer affection and now boasts a $1.5 billion valuation

Creativity 50: Dustin Mierau Designs a Striking New Path


According to chief designer and co-founder Dustin Mierau, the idea of "home" was a key design inspiration, since previously social networks had been "rather cold — stark, blue, white, winter" in their aesthetic.

Creativity 50: Comedian Louis C.K. Plays By His Own Rules


The comedian also writes, stars in and edits in FinalCut Pro his FX show, "Louis."