Hasta La Creative!

Awards’ juries must reflect the world the work is trying to reach, and help the ad industry to innovate, not sheepishly follow.

(TrendHunter.com) Athens, Greece, is now home to a quirky, freshly designed coffee shop by studiomateriality that goes by the name ‘coffix.’

Inside coffix, guests will find everything from fish-shaped…

Marketers don’t tend to hang around very long. And this is just one example of the ruinous short-termism infecting our industry.

What’s frustrating for those of us who love newspapers and news brands is that the industry is so bad at collaborating.

Y&R London chief creative officer Jonathan Burley has hired his longstanding creative partner Jim Bolton as deputy executive creative director as he looks to build a “renaissance” department.

Marks & Spencer is aiming to improve the wellbeing of Brits by encouraging them to snap out of “autopilot” behaviours, its top marketer has said.

Collaborative interactions between agencies and their clients should not happen more than once a day, new research has found.

Omnicom’s media division has streamlined to deal with uncertain times, Philippa Brown tells Gideon Spanier.

Rubicon Project has hit back at The Guardian’s claim that the US ad-tech company breached its contract by taking “secret commissions” from ad buyers and has launched a counter-claim against the publisher.

Vivendi’s acquisition of Havas could kick-start “progressive forms of creative collaboration” and boost the fortunes of the group, industry observers say.