Jun
23
WW Hires WPP for Media Responsibilities in North America
Posted in: UncategorizedWW, formerly Weight Watchers, has tapped WPP to handle “upstream strategy and media planning and buying” in North America. It’s unclear which agencies will be working on the account. In a statement, the brand said WPP’s appointment is part of a broader “Team WW” structure for North America. “WW has designed a custom solution to…
Post a Comment