Mar
12
We’re in an Age of Brand Wars—Get Your Front Row Seat to the Fight(s)
Posted in: UncategorizedIt’s a battleground out there. Mass retail brands are falling every week. Profits are either down or up in smoke. Holiday discounting was at its deepest level on record. Challenger brands continue to tear down established brands twice their size. For most advertisers, the future is at best uncertain, at worst bleak. Yet turn on…
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