Hasta La Creative!

Philanthropy, telecom, retail and 5-hour ENERGY dominate this week’s Viral Video Chart. The lineup is entirely new, with the exception of 5-hour ENERGY’s raspberry shot spot which claimed the No. 6 spot with 3.2 million views. The energy drink’s camouflaged sour apple ad takes No. 4 with more than 4 million.

No. 1 is taken by Degage Ministries’ heartwarming transformation spot. The video documents United States Army veteran Jim Wolf’s makeover from unkempt and homeless to trimmed and tidy man prepared to change his circumstances. Naturally, it came out right before Veteran’s Day and garnered nearly 9 million views last week.

Louis Vuitton and British retailer John Lewis debut at No. 3 and No. 5, respectively with short films. David Bowie sings the scene in Vuitton’s “L’invitation au voyage- Venice,” a very close third place to AT&T’s second, as both videos received more than 4.9 million views.

Continue reading at AdAge.com