Mar 31

Twitter Begins Pilot Tests for 3 New Ad Formats

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Twitter kicked off pilot tests this week for three new ad formats: Interactive Text Ads, Product Explorer Ads and Collection Ads. Group product manager Madeleine Bayer and product manager Lauren Nagra said all three formats will be visible to U.S. users on Android, iOS and the web, adding, “As we kick off early experiments, we’ll…

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