Aug 11

Travel Ad Spend Has (Slightly) Recovered Since the Pandemic Began

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Key insights Marketers want to keep brands top of mind during the pandemic, when consumer demand for travel ebbs and flows. Flexible work-from-home policies could extend the leisure travel season. Advertising spend in the travel industry has increased by nearly 22% since early April, when demand cratered at the onset of the pandemic. In April,…

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