TJX Is Sticking to Brick and Mortar—and Customers Are Flooding In

After brick-and-mortar stores were forced to close beginning in March, retailers such as Walmart and Michaels have spent the last few months driving traffic to their ecommerce sites. TJX, the company behind TJ Maxx, Marshalls and Homegoods, took the opposite approach. The brand shut down sales on its sites during lockdown, didn’t offer curbside pickup…

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