Rent the Runway’s West Coast Flagship Wants to Create Customer Experiences

Rent the Runway, the subscription fashion service, wants to make its West Coast flagship, a tidy two-floor, 8,300-square-foot store in downtown San Francisco, a hub for customers to shop and relax. Following the footsteps of other digital native vertical brands like Rothy’s and Allbirds, Rent the Runway evolved from the vagabond-esque pop-up (it previously had…

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