Jun
03
Publishers’ Affiliate Revenues Are Flagging—These 4 Charts Show Why
Posted in: UncategorizedAfter rising to historic peaks during the depths of the pandemic, some publishers’ affiliate businesses have slowed or declined in growth this year due to a variety of factors, tempering hopes that the programs could help media companies withstand market fluctuation. Conversations with media executives and proprietary data shared with Adweek by the affiliate marketing…
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