Hasta La Creative!

Advertising Agency: VANABBETOTVESSEM, Amsterdam, The Netherlands
Concept/Art/Copy: Ronald van Vessem, Michiel van Abbe, Berend Boorsma
Illustrators: Rick de Zwart, Sabine Voorderhake
Production Company: Artcore
Director: Berend Boorsma
DOP: Lex Brand
Producers: Stefany Rietkerk, Jan Koopmans
Editor: Annelien van Wijnbergen @ The Ambassadors
Sound&Online: The Ambassadors
Responsible at client: Filippo Zimbile, Erwin Fisser
RVD/DPC: Albert Koch
Aired: August 2008

Campaign invites Hong Kong consumers to “Live Unbuttoned” via a first time ever special magazine execution with East Touch Magazine where you get your magazine from specially created displays by “unbuttoning” a miniature version of the new Levi’s 501. The magazines will be sold at newsstands and 7-Eleven outlets across Hong Kong.

Advertising Agency: TBWA\TEQUILA\ Hong Kong
Group Creative Director: Esther Wong?
Associate Creative Directors: Joseph Mok, Hang Law
Business Director: Florence Kong
?Account Director: Pauline Wong?
Account Manager: Carmela Yung?

Advertising Agency: euro rscg c&o Paris, France
Creative Director: Samuel Kadz
Art Director: Gilles Fanuchi
Copywriters: Pascal Charvet, Camille Najem
Photographer: Jerome Bryon
Published: June 2008

Advertising Agency: euro rscg c&o Paris, France
Creative Director: Samuel Kadz
Art Director: Gilles Fanuchi
Copywriters: Pascal Charvet, Camille Najem
Photographer: Jerome Bryon
Published: June 2008

Advertising Agency: euro rscg c&o Paris, France
Creative Director: Samuel Kadz
Art Director: Gilles Fanuchi
Copywriters: Pascal Charvet, Camille Najem
Photographer: Jerome Bryon
Published: June 2008

Advertising Agency: Rivet-Lowe, Mexico
Creative Director: Jairo Guerrero
Published: August 2008

LONDON – Moray MacLennan, IPA President and Chairman Europe M&C Saatchi, talked to Campaign at yesterday’s Creative Britain in Golden Square event.

I just wandered across a recently posted homage to long forgotten agency Zentropy. I almost cried. It’s sort of a tribute video. The accompanied song has lyrics like, “You’re going to be in my dreams tonight.” Tears. Small ones, but tears are gathering at the corner of my eyes.

They were no small fish having even purchased companies, like Shandwick Interactive, to ride beneath their banner. In 1991, Zentropy was bought by IPG. Being a huge company, IPG did what huge companies do – they merged it with six other shops. They operated under the name Zentropy Partners. They had some big name clients during the dawn of the internet age including Coca-Cola and Nestle.

In 2001, with 9/11 and a stumbling economy, IPG folded all of Zentropy back into the mother ship and added a bit of McCann for good measure. The new division is what you now know as MRM. So complicated.

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New Career Opportunities Daily: The best jobs in media

(TrendHunter.com) In the world of comics, an error on the production line can mean that an instant collector’s item is created.

This gallery of recalled comics covers highlights some of those mistakes.

1. DC Comics…

Even though the rash of robberies at Starbucks locations in New York isn’t so nice, the company has some good news to report. Starbucks Coffee Co. and Unilever said earlier this week that they created a licensing agreement for the manufacturing, marketing, and distribution of Starbucks ice cream in the U.S. and Canada.

“Ice cream is a core strategic category for Unilever, generating more than $6 billion in annual sales for us globally,” said Peter Ter Kulve, Unilever s.v.p., Global Ice Cream. “Starbucks is recognized around the world for its high-quality coffee and innovative approach to products, and thus Starbucks-branded super-premium ice cream is a perfect complement to our portfolio.”

The partnership comes in addition to an existing agreement for the manufacturing, marketing, and distribution of Starbucks Tazo ready-to-drink (RTD) beverages, which was announced last month. Starbucks enlisted the Pepsi/Lipton Tea Partnership (PLP), a joint venture between Unilever and PepsiCo, to manage the product line.

“This relationship will enable us to introduce new products and extend the Starbucks experience to a larger base of consumers,” said Gerry Lopez, president of Starbucks Global Consumer Products, Starbucks Foodservice, and Seattle’s Best Coffee.