PETA Rides UGC for Big In on Open Apps Craze

Loath to miss out on the open applications hype but too lazy (or busy hunting?) to build one, PETA is hosting a contest for people keen to develop a Facebook or OpenSocial app promoting PETA or its campaigns. (Does…

Lacoste Bullies Dental Firm Over Logo, Gets Bitchslapped with Fine

Gotta love a logo battle. French firm Lacoste just lost one against a dental practice in UK-based Gloucestershire, which uses the image of a crocodile to promote its service. The battle raged for four years between the goliathan clothing…

UK Energy Firm Bears Green Cross for Local Laud

To draw eyes to its eco-friendliness, UK-based energy company EDF put together this Frankenstein’s hide of an ad. It includes cuts from Thunderbirds and The Wombles, and bits of speeches by John F Kennedy and former President Clinton. The…

Financial Times raises cover price to £1.50

LONDON – The Financial Times has increased its cover price for the second time in seven months by 20p to £1.50.

Slump Buster energy drink leaves bad taste

Slumpbuster
In macho baseball parlance, a “slump buster” refers to an unattractive woman with whom a struggling slugger has sex in an attempt to break out of a slump. That goes a long way toward explaining why the pros are always adjusting themselves at the plate. In his autobiography, Jose “Squealer” Canseco said he’d rather go 0-for-40 than seek out a slump buster. He preferred steroids, and hasn’t shut up about it since. Slump Buster is also the name of a new energy drink endorsed by Boston Red Sox first-baseman Kevin Youkilis, who doesn’t go into slumps that often. I guess the name will be controversial, which was probably why they chose it. The Red Sox are world champs, so you’d think Youk could get a classier ad gig, like shilling (or is it Schilling?) for Dunkin’ Donuts. (It was, in fact, Schilling.) Still, Youk’s assignment isn’t really any more downmarket than David Ortiz’s efforts for D’Angelo’s sandwich shops. Most guys would take Slump Buster over that cheese-steak stalker any day.

—Posted by David Gianatasio

Bill Gates Starts His Farewell Tour

LAS VEGAS (AdAge.com) — The scene felt as if the president of the U.S. was speaking, from the heavy security presence complete with bomb-sniffing dogs to a line wrapped around two levels of the hall at the Venetian Palazzo Ballroom here two hours before a keynote speech was to take place. And when it comes to the Consumer Electronics Show, Bill Gates might just be the honorary commander in chief. But for his last CES keynote as a full-time employee of Microsoft — he's delivered nine — the hour-long presentation was short on nostalgia and long on entertainment.

Sierra Club of Canada: Eyes

Sierra Club of Canada: Eyes

Chemical pesticides poison more than pests. Go organic.

Advertising Agency: Calder Bateman Communications, Edmonton, Canada
Creative Director: Kevin Barclay
Art Directors: Jeff McLean, Regan Fraser
Copywriter: Bob Wood
Photographer: Blufish Studios
Published: December 2007

Sierra Club of Canada: Headache

Sierra Club of Canada: Headache

Chemical pesticides poison more than pests. Go organic.

Advertising Agency: Calder Bateman Communications, Edmonton, Canada
Creative Director: Kevin Barclay
Art Directors: Jeff McLean, Regan Fraser
Copywriter: Bob Wood
Photographer: Blufish Studios
Published: December 2007

Times Media to launch children’s TV DVD promotion

LONDON – Times Media is set to launch a promotion featuring classic children’s TV DVDs with the aim of targeting families and nostalgic adults.

Sierra Club of Canada: Sick

Sierra Club of Canada: Sick

Chemical pesticides poison more than pests. Go organic.

Advertising Agency: Calder Bateman Communications, Edmonton, Canada
Creative Director: Kevin Barclay
Art Directors: Jeff McLean, Regan Fraser
Copywriter: Bob Wood
Photographer: Blufish Studios
Published: December 2007

Sexy Banners

With over 920 examples of the best in online advertising we thought it might be interesting to focus on a particular subject and showcase the best exmaples. Sex in advertising has been a staple of traditional advertising and it seems digital has it’d fair share.

I present below 26 of the sexiest ads on Bannerblog. They range from blatent sexual imagery to innuendo to the down right sexist. Although all good examples of online advertising and many of them award winning.

These are presented in their sections in no particular order.

Sex sells so use it
   
Sexy but in a creative & fun way
Sexy in a subtle way (all require audio)
Sexy or sexist? This is a male dominated industry
 
Something for the ladies
In bad taste but for a good cause
     
If we’ve missed any let us know and we’re always open to submissions.

Also feel free to suggest the next topic of focus.

Bounty appoints Beswetherick as managing director

LONDON – Bounty, the direct to parent marketing company, has promoted Ian Beswetherick to managing director.

Jackson House: Mouth full

Jackson House: Mouth full

We could give a crap about manners. We need the table.

Advertising Agency: Neiman Group, Harrisburg & Philadelphia, USA
Creative Director: Jeff Odiorne
Art Director: Spink
Copywriter: John Gilbert
Published: December 2007

Jackson House: McWant

Jackson House: McWant

If you McWant your McFood McFaster, you know where you can McGo.

Advertising Agency: Neiman Group, Harrisburg & Philadelphia, USA
Creative Director: Jeff Odiorne
Art Director: Spink
Copywriter: John Gilbert
Published: December 2007

Environment minister raises concerns over DM industry

LONDON – Environment minister Joan Ruddock has warned the direct marketing industry that it needs to improve its environmental record if it is to avoid legislation such as a mandatory opt-in for direct mail.

Jackson House: Guarantee

Jackson House: Guarantee

You don’t like the food, we’ll immediately replace you with another customer.

Advertising Agency: Neiman Group, Harrisburg & Philadelphia, USA
Creative Director: Jeff Odiorne
Art Director: Spink
Copywriter: John Gilbert
Published: December 2007

Hacker-artists can face three years in prison for fake nuclear blast on live TV

On June 17th last year Czech artistic group ZTOHOVEN (a pun meaning “out of it” when read or “a hundred turds” when spoken) interfered with Czech TV broadcast which innocently showed the weather, and altered the broadcast to show a “live” nuclear explosion. They simply hooked up their camera to the weathercast-camera and in real time broadcast their own shots, which showed nuclear explosion. The results seen below, were quite convincing. This was the art groups creative (and rather techie clever) way of warning about media manipulation.

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Aegis boosts cancer treatment offering with Oncology buy

LONDON – Aegis Group, owner of market research company Synovate, has acquired US market research firm Oncology.

Foosackly’s Chicken Fingers: Poster

Foosackly's Chicken Fingers: Poster

No chickens were harmed in the making of this poster.

Advertising Agency: Red Square, Mobile, USA
Creative Directors: Rich Sullivan, Matt Whitfield
Art Director: Matt Whitfield
Copywriters: Rich Sullivan, Matt Whitfield
Published: November 2007

Foosackly’s Chicken Fingers: Guy

Foosackly's Chicken Fingers: Guy

Today we celebrate the guy who said, “Hey, let’s fry this thing.”

Advertising Agency: Red Square, Mobile, USA
Creative Directors: Rich Sullivan, Matt Whitfield
Art Director: Matt Whitfield
Copywriters: Rich Sullivan, Matt Whitfield
Published: November 2007