Jan
31
Minority Content Helped Seal NBC Universal Deal for Comcast
Posted in: Uncategorized
NEW YORK (AdAge.com) — Eight more minority-owned or minority-managed channels would seem to be good news for general-market marketers that say they want to spend in the minority media sector but often can't find enough places to put their money. But will that actually help marketers looking to spend more advertising dollars in the sector?
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