Magnolia Network Rolls Out Prestige Spots in Ad Model Shift

Apple TV+’s Severance, AMC’s Better Call Saul and … a Scotts Miracle-Gro ad? In the age of prestige TV, Magnolia Network is trying something different: creating its own version of prestige advertising. “Targeting is one thing, but having people believe and listen to you … is a whole other thing,” Greg Regis, evp of ad…

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