J. Walter Thompson Asia Pacific CEO Tom Doctoroff Departs


J. Walter Thompson’s Asia Pacific CEO Tom Doctoroff, a China expert who has spent 24 years with the network, is leaving to pursue an as-yet unspecified opportunity in the United States.

He will be succeeded by John Gutteridge, the WPP network’s CEO in Australia and New Zealand and a member of its Asia Pacific executive committee. The two have been preparing for the succession for a year, J. Walter Thompson said in a statement.

Mr. Doctoroff moved to Hong Kong, his first stop in Asia, in 1994. Since then he has spent 22 years in Asia, 18 of them in China. A Mandarin speaker based in Shanghai, Mr. Doctoroff is an authority on Chinese consumers and wrote two books on the topic, “What Chinese Want: Culture, Communism and the Modern Chinese Consumer” and “Billions: Selling to the New Chinese Consumer.”

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