Nov
18
Introducing the Demystifying Gen Z Series: Where the Next Generation Consumes Content
Posted in: UncategorizedThis year Gen Z will surpass millennials as the largest generation. They are also on track to be the most diverse, best-educated and a higher-earning generation than their predecessors. And marketers are taking notice. So, in partnership with Wayv, an experiential marketing company that specializes in college campus pop-up activations, Adweek brought in 18 Gen…
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