Jun
22
Embrace Realness as the New Cultural Currency
Posted in: UncategorizedAs part of the CMO Reboot Playbook: Authentically Connecting With Community, Simmons Head of Marketing Andrew Long shares how they reintroduced a 150-year-old mattress brand by engaging with Gen Z through TikTok when the world was confined to their homes during the pandemic. Check out more plays from top CMOs and brand leaders here. This…
Post a Comment