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| THE ORIGINAL? D-Reizen Travel Agency – 2010 Source : Adsoftheworld (click image to watch movie) Agency : Misterwilson, Amsterdam (The Netherlands) |
LESS ORIGINAL Cebu Pacific Budget Airline – 2014 Source : YouTube (Click image to watch movie) Agency : Geometry Global, Hong Kong (China) |
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| THE ORIGINAL? Companiha Athletica – 2005 Source : Cannes Archive Agency : DDB (Brazil) |
LESS ORIGINAL Kielo Travel – 2012 Source : Adsoftheworld, Lurzer’s International Archive, Agency : New Moment, New Ideas Young & Rubicam (Serbia) |
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| THE ORIGINAL? Seattle weekly’s dining guide – 2012 Source : Invisible Creature Design Studio : Invisible Creature, Seattle (USA) |
LESS ORIGINAL N-Py.com (sky passes) – 2013 Source : N-Py.com Agency : Hôtel République, Toulouse (France) |
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| THE ORIGINAL? Melchers Travel Agency – 2010 « Time for a family vacation? » Source : Cannes SHORTLIST Agency : BBDO Taiwan (Chinese Taipei) |
LESS ORIGINAL Nescafé Coffee – 2013 « Take some time off » Source : Adsoftheworld Agency : Publicis (Venezuela) |
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| THE ORIGINAL? Fiji Tourism – 2011 Source : Adsoftheworld Ag : Barnes Catmur Auckland (NZ) |
LESS ORIGINAL Carnival Cruiselines (This billboard ran during NYC winter) – 2013 Source : Adsoftheworld Agency : Arnold Worldwide (USA) |
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| THE ORIGINAL? Swedish Rail SJ – 2011 « A smarter way to travel » Source : Adsoftheworld, EPICA Awards GOLD Agency : King Stockholm (Sweden) |
LESS ORIGINAL Halifax Bus Metro Transit – 2013 « Do it on the bus » Source : Adsoftheworld Agency : Acart Com Ottawa (Canada) |
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| THE ORIGINAL? London City / Poster – 2009 Source : Blanka.co.uk Designed by : QuentinNewark – Atelier Works |
LESS ORIGINAL : Penguin Books “Travel with words” – 2010 Source : Adsoftheworld Agency : IESP João Pessoa (Brazil) |
| Un jeu typo top. Mais la deuxième annonce marche un peu trop dans la roue de la 1ere… |
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| THE ORIGINAL? Eurostar Train “directly to London” – 2004 Source : 2nd Prize at French Art Directors Club Agency : Leg Agency, Paris (France) |
LESS ORIGINAL : V Line Trains – 2010 “The only way to get to the (…) jazz festival” Source : BestadsonTV “best outdoors of the week” Agency : McCann Melbourne (Australia) |
| Au train où vont les choses toutes les idées auront bientôt été faites… et refaites! |
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| THE ORIGINAL? Buenos Aires Zoo “Animals very close” – 2005 Source : Cannes Archive Online, AdForum Agency : Del Campo Nazca Saatchi & Saatchi (Argentina) |
LESS ORIGINAL : San Diego Zoo “get closer” – 2009 Source : street photo Agency : Unknown? (USA) |
| A y regarder de plus près il semble bien que ce soit exactement la même chose… |
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| THE ORIGINAL? The Animal World – 2001 Source : Cannes Archive Online, Agency : Del Campo Nazca Saatchi & Saatchi (Argentina) |
LESS ORIGINAL : Lisbon Zoo “125 years of evolution” – 2009 Source : Cannes 2009 Print Longlist Agency : MSTF Partners Lisbon (Portugal) |
| Noitulove? À l’instar du fameux film Guiness l’évolution de l’homme est ici inversée… une idée tellement vieille qu’on pourrait dire qu’elle est préhistorique! |
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THE ORIGINAL? Alitalia Airlines “By Air” – 2003 Agency : Zapping Madrid (Spain) |
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LESS ORIGINAL Evergreen Travel – 2007 “So cheap, it’s like posting yourself” Source : Adsoftheworld, Agency : Leo Burnett (Hong Kong) |
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LESS ORIGINAL SNCF Corail Intercités – 2008 “To travel more and pay less, let the railroad do the job” Agency : TBWA\ Paris (France) |
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| THE ORIGINAL? Golden Holidays “malaysiaairlines.com” – 2008 Agency : Ogilvy & Mather Kuala Lumpur (Malaysia) |
THE ORIGINAL? Aruba – 12/2008 Source : CCSP (Creative Club of Sao Paulo) Agency : Lew Lara (Brasil) |
| Pas de quoi tomber à genoux, mais un beau télescopage d’idées. Sans doute un concept dans les airs (du temps). |
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| THE ORIGINAL? Ed Parker’s “Karate for children 3 years and older” – 2001 Source : Cannes Archive Online, Agency : JWT (Spain) |
LESS ORIGINAL :
Seibukan Karate School – 2007 |
| Double Impact! Se rendre compte qu’une idée existe déjà, pour un créatif, c’est mauvais pour l’égo. |
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
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