Take a Vacation and Let Chevron Take Care of the Gas… or the Car

RevisedGasQQLast summer, the price of gas skyrocketed through the roof. At one point, in Chicago, the cost to fill up my little car was $4.60 per gallon for premium. Thankfully, the price cooled down as the recession heated up, leaving lower prices for gasoline and less buying power for the dollar. Hmm.

Although prices have risen somewhat this summer (at least here in Chicago), it doesn’t seem to have quite the impact. This is partly due to the absence of media coverage that pounded the cost of gas into our heads every day, just to let us us know how bad the situation had become (and I’d like to thank the media for that). This year, the media has moved on to focus on the economy, Iran, Obama, and other “newsworthy” items.

Yet, with the economy slumping, travel plans for the summer are being cut short, or just cut out altogether. Don’t the economic forces know that now is when we most need a vacation? Obviously not. However, there’s one company that does.

logo_Chevron1Chevron announced the Summer Road Trip Giveaway taking place now at stations nationwide, and ending on July 12, 2009. Entrants not only have a chance to win free Chevron gas for a year, but also new cars, hotel stays, GPS units, and Chevron gift cards. There are 40,000 prizes in total, which means that plenty of them remain.

To enter, go to a local participating Chevron station and pick up a game card and register to play online. After entering the game card code, the winners will be notified via e-mail. In addition to the instant prizes, entrants can also join in the Chevron Car Hunt Contest. Using online clues, users are to track down hidden “virtual cars” in various cities. The person that tracks down the highest number of virtual cars in the least amount of time is eligible to win a 2009 Chevy Corvette 1LT Coupe.

For updates on the Summer Road Trip Giveaway as well as prize winners, follow Chevron on Twitter or go to chevrongiveaway.com. More information on Chevron is available at Chevron.com.

Jeff Louis: Strategic Media Planner, Project Manager, and New Business Account Coordinator. His passion is writing. Reach out and touch him: www.linkedin.com or www.twitter.com.