Les architectes de chez Wiel Arets Architects ont construit la « Jellyfish House » à Marbella sur la côte méditerranéenne espagnole. Cette maison possède une piscine suspendue et transparente qu’on peut admirer de l’intérieur et l’extérieur. On peut donc voir depuis la terrasse des gens de baigner au-dessus de nos têtes.
L’artiste Daniela Carvalho, vivant en Espagne, a voulu rendre un hommage tout particulier à la saison de l’été avec sa série « 39 degrés ». Elle a donc combiné des photographies de vacances, de plages et d’été avec de la peinture à l’huile qui finit et prolonge les images. Un très beau travail entre photographie et peinture.
In a world of crowded ad spaces and precious few parking spaces, Mercedes and Madrid agency Contrapunto BBDO are hoping to make the most of both shortcomings with these cleverly placed Smart car ads.
Printed on the narrow side of an outdoor ad display, the small image of a Smart is joined by the phrase "Siempre hay un hueco," Spanish for "There's always a space."
Au bord d’un lac d’Espagne, Ensamble Studio a décidé de construire la maison « The Truffle » qui a été évidée par une vache nommée Paulina. Faite tout en pierre naturelle, la maison offre un petit cadre agréable où le minimalisme est de rigueur. Des photos signées Roland Halbe à découvrir dans la suite.
Sheb Wooley comes screaming out of the mists of pop culture into the commercial mainstream in FCB's new campaign for pay-TV channel Canal+ in Spain.
Wooley is the voice actor who performed the "Wilhelm scream," a ubiquitous sound effect that debuted in the 1951 adventure Distant Drum and has since been dubbed into more than 200 movies, including Toy Story and the Star Wars, Lord of the Rings and Indiana Jones series. It takes its name from Private Wilhelm, a character in the 1953 western The Charge at Feather River. (Modern auteurs like George Lucas, Quentin Tarantino, Peter Jackson and Steven Spielberg apparently use the scream in their productions whenever possible.)
The ad below, by FCB Spain and FCB Los Angeles, stars Wooley's widow, Linda Dotson Wooley, as "The Woman Who Can't Watch Movies"—because she's afraid she'll hear her husband's famous scream. The mockumentary points to a website that encourage folks to "donate" their screams and overdub Wooley so Linda can enjoy Hollywood films again. The site lets you record screams for up to three movie clips and share the results with friends. They'll really appreciate that.
Even though it's all a goof, I kept thinking that Linda could just watch something outside Wooley's filmography—like the Scream movies or Home Alone, in which, it seems, Macaulay Culkin handled the screamy honors himself.
CREDITS Client: Canal+ Agency: FCB Spain; FCB Los Angeles Campaign: "Leave Wilhelm Alone" Client Contacts: Iñaki Martikorena, Bernardo Melero, Purification González Executive Creative Directors: Pedro Soler, Eric Springer Creative Team: Beatriz Pedrosa, Peio Azkoaga, Joao Freitas Producers: Brendan Kiernan, Steve Devore, Thomas Anderson, Kate Borkowski, Kepa Vizcay Production Company: Helo Director: Alex Grossman Lighting: Seamus Tierney Sound: Sam Tornero Pulido Web Developers: Carlos Lainez, Miguel Iglesias App Developers: Joan Arbó, Jorge Cubillo Social Media Strategy: Mauro Rodriguez, Jose Olivares Poster: Beatriz Pedrosa, Marian de la Fuente Planner: Manuel López
Créée pour le project « Solo Houses » de Christian Bourdais, l’architecte Didier Faustino, basé à Paris et à Lisbonne, a conçu la « Big Bang House », une bâtisse futuriste et dynamique qui semble exploser au milieu de la nature. Elle devrait être construite à Matarrana en Espagne à côté de 11 autres maisons de vacances.
The departure of Javier Moreno at Spain’s leading daily newspaper is a new sign of economic turmoil caused by slumping advertising and dwindling circulation.
En 1968, l’architecte espagnol Ricardo Bofill a bâti La Muralla Roja (Le Mur Rouge en espagnol) à La Manzanera en Espagne. Cette bâtisse fait référence à l’architecture nord africaine comme la Casbah. 50 appartements avec des entremêlements d’escaliers, de ponts et de plateformes colorés à découvrir.
Rather than blame his dismissal on El Mundo’s financial losses, Pedro J. Ramírez accused Spain’s government of engineering retribution for reports on a series of corruption cases.
Voici de nombreuses vues impressionnantes prises depuis le ciel sur des lieux et des pays aux 4 coins du monde. New York, les pyramides d’Egypte et l’Arc de Triomphe à Paris sont assez reconnaissables mais il y a également des vues plus surprenantes comme ce cliché au milieu de l’Océan Indien. A découvrir dans la suite.
Process this: The "Intel Inside" logo has made its way inside the jerseys of Spanish soccer team FC Barcelona in a reported five-year, $25 million deal.
The emblem is visible only when players pull their shirts up over their heads, which they've been known to do when celebrating a goooaaal! Intel vp of sponsorship David Haroldsen says the placement "authentically tells the story of who we are rather than just being another brand that is visible with all the other logos that exist. We believed we would have more value with the symbolic placement with occasional pop-up moments within the game."
Fair enough. Cool concept. Still, I wonder … doesn't this send a tacit message that big corporate bucks are all that's "inside" these players, driving them like robots of commerce? Aren't champions supposed to be motivated by something more, like their fierce love of the game and burning desire to win? Doesn't that competitive heart, beating deep inside, truly make a great team tick?
And when Santa Claus comes to my house next week, will he bring the Easter Bunny and Tooth Fairy along for the ride?
"Every time you get drunk, you separate yourself from the things that matter most. Like your family." That's the voiceover in this weird anti-drinking ad from Spain, aimed at young adults. The girl in the ad is seen vomiting up what is apparently her father. The sound effects are nasty, and the metaphor isn't much better. Second spot after the jump, in which a guy gets "separated" from his girlfriend—by upchucking her on a bathroom floor. Agency: Bungalow 25. Via Ads of the World.
The ANAR Foundation, a Spanish child-advocacy organization, used lenticular printing in this powerful outdoor ad to send different messages to children and adults. Anyone under about 4-foot-3 sees bruising on the child's face in the poster, along with ANAR's hotline number and copy that reads, "If somebody hurts you, phone us and we'll help you." People taller than that—i.e., most parents—simply see the child without the bruise and the line, "Sometimes child abuse is only visible to the child suffering it." The metaphor embodied in the display is apt—the figurative differences in perception between abuser and abused here become literal. I'm glad they kept the concept and content simple, too; it makes the interactivity more immediate and less gimmicky. Ad agency: Grey Spain.
Jose A. Hervas nous propose une nouvelle vidéo en time-lapse prise à Ibiza. Nous faisant découvrir des paysages splendides sur une musique de Cinematic Orchestra grâce à son Canon 5D Mark II, le résultat en vidéo se dévoile dans la suite de l’article.
L’agence Süperfad a pu réaliser à l’occasion du festival Mad in Spain 2012 une séquence pour annoncer les intervenants. Nando Costa a pensé des créations typographiques autour de lettre en céramique peintes à la main. Un rendu en time-lapse à découvrir.
Spain was hit with a massive General Strike today that shut down shopping centers, roads and transportation hubs. Barricades of burning tires were erected in Barcelona, hundreds of airline flights were canceled across the nation, and an estimated 91% of all employees at large businesses stayed home or took the streets, according to El Pais.
Spain’s General Strike could not have come at a more significant moment from the perspective of the global people’s movement. As ROAR magazine points out, Spain’s General Strike was initially called for by the anarcho-syndicalist CNT union but it was ultimately a success because the call was taken up and powered by the youthful militancy of the indignados whose encampments across Spain in May, 2011 inspired #OCCUPYWALLSTREET. It was the tactical breakthrough of seizing a public square and holding horizontal, consensus-based assemblies that launched Occupy. And now, as the Occupy movement prepares for its own much anticipated General Strike on May 1, the indignados are again showing us the way.
Spain’s spectacular, large-scale and successful General Strike will have a profound influence on our own tactical thinking as our Spring offensive gathers momentum.
As ROAR magazine explains, this is a fight to the finish between the old world and the new: “with financial markets pushing the people to the brink of despair, popular support for radical action is rapidly being ramped up. Now that the indignados are preparing for a spring of discontent, culminating into a global day of action on May 12, a powerful sign is being given to those in power: as their system crumbles, our movement grows ever stronger.”
Le complexe culturel Matadero situé à Madrid a décidé de consacrer un nouvel espace à une énorme bibliothèque de films et deux salles de cinéma. Avec un design splendide pensé par les architectes espagnols CH+QS, des images de ce lieu sont à découvrir dans la suite de l’article.
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