A Show About Nothing Begets Something You Can Play Online

What if new episodes of “Seinfeld” were still on television? This haunts Jason Richards, the hyperactive mind behind the Twitter account @Seinfeld2000.

Advertising: Wooing Advertisers by Using Laughs

Marketers like lifestyle content because it often attracts more affluent consumers. Also, humorous content is frequently sought out by younger men.



The Ballad of Leno and Letterman, Told by Seinfeld

As Jay Leno prepares to leave the “Tonight” show and David Letterman stays put, Jerry Seinfeld, a friend to both, looks at what they have in common.

    



Halftime Brings a Much-Anticipated ‘Seinfeld’ Reunion

A few members of the show’s cast appeared in a truncated version of an episode of Jerry Seinfeld’s web series, “Comedians in Cars Getting Coffee.”

    



Signs Point to a ‘Seinfeld’ Reunion, if Ever So Brief

Among the clues: a sighting of Jerry Seinfeld and Jason Alexander at Tom’s Restaurant, their characters’ favorite meeting place.

    



Leno Holds His Feelings Tight as He Prepares to Exit ‘Tonight’

In an interview with his friend Jerry Seinfeld, Jay Leno seems to have reverted to the manic comic that won him many fans, including David Letterman.

    



Advertising: Seinfeld’s Deliberately Inept Web Campaign for Acura

The comedian wrote a series of commercials for the new season of “Comedians in Cars Getting Coffee,” his Web show.