Delayed Viewing Plumps Up ‘Mad Men’ Audience

Three days of recorded viewing indicated that the show added close to 75 percent more viewers in some categories.

Steep Drop in Ratings as ‘Mad Men’ Begins Its Final Season

The AMC drama averaged just 2.3 million viewers at 10 p.m., down from 3.4 million from the premiere a year ago.

Advertising: On Madison Avenue, the Word on ‘Mad Men’

The popular AMC show about fictional advertising men and women of the 1960s begins the first half of its final season on Sunday.



‘Mad Men’ Enlists the Graphics Guru Milton Glaser

For its seventh season, starting in April, “Mad Men” enlisted the renowned graphic artist Milton Glaser (I ? NY) to design promotional ads with a late ’60s aesthetic.

    



For TV Fans, Cramming In Sunday’s Best

Decades ago, families gathered around the only set in the house on Sunday nights because networks scheduled their best programming then. Today, even with DVRs and on-demand program selection, the phenomenon continues.

    



Honors for ‘Breaking Bad’ and ‘Modern Family’

It was a night of upsets at the 65th Primetime Emmy Awards, in which several HBO series won unexpected victories.

    



‘Mad Men’ to Split Final Season Into Two Parts

AMC is following the strategy it took with “Breaking Bad” in dividing up a final season into two installments, and it will be waiting a full year between arcs.

    



With 2 Hit Series Ending, a Transformed AMC Is at a Crossroads

From a sleepy movie channel to an incubator of signature television, AMC is hoping to seize the moment and create new, profitable hits.

    

‘Mad Men’ Season Finale Drew 2.7 Million Viewers

The eventful episode on AMC Sunday night drew the biggest audience for a finale in the show’s six-year run.

    

Advertising: Allen & Gerritsen to Merge With the Neiman Group

The two independent agencies want to expand to handle larger accounts and compete better.

    

‘Game of Thrones,’ Not ‘Mad Men,’ Had the Bigger Sunday Night

Though in only a third as many homes, the HBO fantasy series had almost a million more viewers than the premiere of the highly regarded AMC series.

    

‘Mad Men’ Season 6 Premiere Draws 3.4 Million Viewers

The audience was a tick less than the show’s all-time largest audience — for the premier of Season 5.

    

Advertising: Nationwide Insurance Teams Up With ‘Mad Men’

The insurance company made a deal with AMC to sponsor the entire sixth season of the series.

The Media Equation: ‘Walking Dead’ Helps Solidify AMC’s Ratings Success

Being a cable network is less of a disadvantage than it used to be, as broadcast networks become just one more click on a seemingly infinite dial.

Media Decoder Blog: Cablevision Sues Viacom Over Bundling of Channels

Cablevision sued Viacom, the owner of MTV and Nickelodeon, saying that the company violated antitrust law by bundling those big channels with barely known ones like Tr3s and Palladia.