Cooperativa Agrícola de Itu: Nouveau Riche

Cooperativa Agrícola de Itu: Nouveau Riche

Nothing grows by chance. Use ITU fertilizers.

Advertising Agency: Lew’Lara/TBWA, São Paulo, Brazil
Creative Directors: Jaques Lewkowics, André Laurentino, Mani Fadel, Victor Sant’anna, Felipe Luchi, Luciano Lincoln, Braulio Kuwabara
Art Director: Mozar Gudin
Copywriter: Tomas Correa
Illustrators: Alex Voltolino, Fabio Abram, Will Murai, Eduardo Baroni, Gelmi
Published: September 2007

Cooperativa Agrícola de Itu: Silicone

Cooperativa Agrícola de Itu: Silicone

Nothing grows by chance. Use ITU fertilizers.

Advertising Agency: Lew’Lara/TBWA, São Paulo, Brazil
Creative Directors: Jaques Lewkowics, André Laurentino, Mani Fadel, Victor Sant’anna, Felipe Luchi, Luciano Lincoln, Braulio Kuwabara
Art Director: Mozar Gudin
Copywriter: Tomas Correa
Illustrators: Alex Voltolino, Fabio Abram, Will Murai, Eduardo Baroni, Gelmi
Published: September 2007

Evonik Industries: Bench

Evonik Industries: Bench

Who turns waste wood into electricity? We do.

Advertising Agency: KNSK Hamburg, Germany
Creative Directors: Vera Hampe, Olaf Hörning
Art Directors: Martin Augner, Berta Meins, Caroline Labitzke
Copywriter: Dirk Junski
Photographers: Tom Nagy, Günther Philipp
Published: May 2008

Evonik Industries: Sandbox

Evonik Industries: Sandbox

Who helps turn sand into solar cells? We do.

Advertising Agency: KNSK Hamburg, Germany
Creative Directors: Vera Hampe, Olaf Hörning
Art Directors: Martin Augner, Berta Meins, Caroline Labitzke
Copywriter: Dirk Junski
Photographers: Tom Nagy, Günther Philipp
Published: May 2008

Evonik Industries: Grandma

Evonik Industries: Grandma

Who helps make teeth shine so white? We do.

Advertising Agency: KNSK Hamburg, Germany
Creative Directors: Vera Hampe, Olaf Hörning
Art Directors: Martin Augner, Berta Meins, Caroline Labitzke
Copywriter: Dirk Junski
Photographers: Tom Nagy, Günther Philipp
Published: May 2008

Evonik Industries: Carguards

Evonik Industries: Carguards

Who protects automotive coatings from scratches? We do.

Advertising Agency: KNSK Hamburg, Germany
Creative Directors: Vera Hampe, Olaf Hörning
Art Directors: Martin Augner, Berta Meins, Caroline Labitzke
Copywriter: Dirk Junski
Photographers: Tom Nagy, Günther Philipp
Published: May 2008

Loctite Supeglue: Warrior

Loctite Supeglue: Warrior

Rewind. Loctite Supeglue

Advertising Agency: DDB Madrid Spain
Executive Creative Director: José Gamo
Creative Directors: Jon Lavín, Quique Camina
Art Director: Álvaro Guzmán
Copywriter: David Cervera
Photographer: Ángel Álvarez
Published: March 2008

Loctite Supeglue: Samurais

Loctite Supeglue: Samurais

Rewind. Loctite Supeglue

Advertising Agency: DDB Madrid Spain
Executive Creative Director: José Gamo
Creative Directors: Jon Lavín, Quique Camina
Art Director: Álvaro Guzmán
Copywriter: David Cervera
Photographer: Ángel Álvarez
Published: March 2008

Loctite Supeglue: Knights

Loctite Supeglue: Knights

Rewind. Loctite Supeglue

Advertising Agency: DDB Madrid Spain
Executive Creative Director: José Gamo
Creative Directors: Jon Lavín, Quique Camina
Art Director: Álvaro Guzmán
Copywriter: David Cervera
Photographer: Ángel Álvarez
Published: March 2008

Brita water filtration pitchers / Nalgene refillable bottles: Brunette

Brita water filtration pitchers / Nalgene refillable bottles: Brunette

Last year 16 million gallons of oil were consumed to make plastic water bottles.

Advertising Agency: DDB, San Fransisco, USA
Chief Creative Officer: Lisa Bennett
Art Director / Creative Director: Dustin Smith
Copywriter: Daniel Mabe
Print Producer / Art Buyer / Media Buyer: Issy Penaflor
Photographer: Mark Zibert

Brita water filtration pitchers / Nalgene refillable bottles: Blonde

Brita water filtration pitchers / Nalgene refillable bottles: Blonde

Last year 16 million gallons of oil were consumed to make plastic water bottles.

Advertising Agency: DDB, San Fransisco, USA
Chief Creative Officer: Lisa Bennett
Art Director / Creative Director: Dustin Smith
Copywriter: Daniel Mabe
Print Producer / Art Buyer / Media Buyer: Issy Penaflor
Photographer: Mark Zibert

Brita water filtration pitchers / Nalgene refillable bottles: Guy

Brita water filtration pitchers / Nalgene refillable bottles: Guy

Last year 16 million gallons of oil were consumed to make plastic water bottles.

Advertising Agency: DDB, San Fransisco, USA
Chief Creative Officer: Lisa Bennett
Art Director / Creative Director: Dustin Smith
Copywriter: Daniel Mabe
Print Producer / Art Buyer / Media Buyer: Issy Penaflor
Photographer: Mark Zibert

Electrabel: Environment

Electrabel: Environment

Electrabel: Butterfly

Electrabel: Butterfly

Magazine campaign in which Belgium biggest energy-provider wants to let the public know that they also invest in culture, nature and the environment.

Advertising Agency: vvl bbdo, Belgium
Creative Directors: Jan Dejonghe, Jan Baert
Art Director: Henry Verstraete
Copywriter: Sam De Win
Photographer: Habousha
Published: May 2008

Electrabel: Violin

Electrabel: Violin

Magazine campaign in which Belgium biggest energy-provider wants to let the public know that they also invest in culture, nature and the environment.

Advertising Agency: vvl bbdo, Belgium
Creative Directors: Jan Dejonghe, Jan Baert
Art Director: Henry Verstraete
Copywriter: Sam De Win
Photographer: Habousha
Published: May 2008

SuperBonder Loctite: Worth every penny

SuperBonder Loctite: Worth every penny

Advertising Agency: DM9DDB, Brazil
Creative Directors: Rodolfo Sampaio, Julio Andery
Art Director: Rodrigo Burdman
Copywriter: Alexandre Abu

Cemex: Magnetic letters

Cemex: Magnetic letters

Advertising Agency: BBDO Germany, Duesseldorf, Germany
Creative Directors: Carsten Bolk, Helmut Bienfuss, Toygar Bazarkaya
Art Directors: Jacques Pense
Copywriters: Andreas Walter
Photographer: Jost Hiller
Account Executives: Kai Jablonka, Dickjan Poppema, Astrid Mittelstrass

Repsol YPF: Colour

Repsol YPF: Colour

Advertising Agency: Young & Rubicam, Madrid, Spain
Creative General Director: Nicolás Hollander
Creative Director: Laura Garcia
Art Director: Marta Serrano
Copywriter: Lorena Serrano
Published: 2007

Invision: Broken Slate

Invision: Broken Slate

Invision produces commercial carpet – their target consumers are architects
and interior designers.

Advertising Agency: Fletcher Martin, Atlanta, USA
Executive Creative Director: Brandy Gill
Art Director: John Osborne
Copywriter: Clay Shivers
Photographer: Marla Rutherford
Creative Concierge: Leda Walker
Published: April 2008

Invision: Tumbled Stone

Invision: Tumbled Stone

Invision produces commercial carpet – their target consumers are architects
and interior designers.

Advertising Agency: Fletcher Martin, Atlanta, USA
Executive Creative Director: Brandy Gill
Art Director: John Osborne
Copywriter: Clay Shivers
Photographer: Marla Rutherford
Creative Concierge: Leda Walker
Published: April 2008