Advertising: Agency to Stream a Daily Show About the Sundance Festival

Weber Shandwick will join the Sundance Institute in producing “Live@Sundance,” an hourlong show, on YouTube.

    



Advertising: P.R. Agency Begins a Push to Modernize

The Burson-Marsteller initiative, which begins Monday, includes meetings of thought leaders, a revamped employee training program and a worldwide strategic leadership team.

    



In Germany, Union Culture Clashes With Amazon’s Labor Practices

Unions say the company has imported American-style business practices that stand at odds with European norms.

    

Advertising: Longing to Stay Wanted, MTV Turns Its Attention to Younger Viewers

Trying to avoid a decline in viewership, MTV plans to present a nationwide study of 1,800 “young millennials” to marketers and programmers.

    

Apple Executive Defends Pricing in Case on E-Books

Eddy Cue, a senior vice president at Apple, denied the government’s charges that the company was working with e-book publishers to raise prices.

    

LinkedIn Builds Its Publishing Presence

LinkedIn’s Influencers program, which consists of people in leadership positions posting about their lives and careers, has transformed viewer engagement on the site, its chief executive said.