Zyrtec Allergy – Leash / Frisbee / Car (2015)

This idea comes from the fact that In Puerto Rico when people are allergic to dogs, it’s somehow tolerable, but when people are allergic to cats they get rid of them at once.

Zyrtec Allergy stops your cat allergies from acting up, so you can play frisbee with your cat anytime. Hang on, I think I took a wrong turn here somewhere… But it does make for a striking visual.

Dove "Choose beuatiful" (2015) 3:40 (USA)

Remember once upon a time when Dove ads for women were actually smart? Now we’ve gone from showing women how beautiful they really are, to shaming women for walking through a door marked “Average,” instead of the “Beautiful,” door. As if A. most really even noticed the door and B. that walking through a door (to the same location, by the way) is somehow is an indictment of how they feel all the time. .
I feel like there’s a fairy godmother at the end of this ad saying “All you have to do is choose the right door, and you’ll be beautiful. All you have to do is choose. ”

Holy shit.

This is what passes for smart advertising to women now? We’ve now stooped so low that the Independent is now writing an a barely disguised advertorial about it. Average is right.

Axe Wingman

Advertising Agency: Digital Republic, Cairo & Dubai Creative Director: Karim A. Yusuf Copywriters: Mohamed Ghazy, Ahmed Safi Art Director: Karim A. Yusuf Head of Accounts: Ismail Ternawly Senior Digital Media Consultant: Hassan Daoud Senior Social Media Consultant: Ahmed El-Sadek Social Media Specialist: Nadine Sayegh Director/Editor: Mohamed Khaled Via [mediaME]

Knowing your symptoms

Advertising Agency: Bates PanGulf, UAE Creative Directors: Prasanna Hegde, Richard Nugent Creative Group Head: Rajaram Ojha Art Directors: Abdul Shafeek, Vidhu Pv, Haja Mohideen Copywriter: Sheldon Serrao Via [AdsOfTheWorld]

You, but better

Advertising Agency: Spark, Dubai Creative Director: Raed Turki Art Director / Illustrator: Tamer El Sawi Copywriter: Rewa Zeinati Via [AdsOfTheWorld]  

Spice up your relation

Advertising Agency: Adrenalin Communications, Riyadh Associate Creative Director: Paul Labban Art Director: Nasser Hulleza Copy Writer: Georges Maalouf Via [mediaME]

Cool & Cool shampoo

Advertising Agency: DnA, Dubai Creative Director: Mariam Ali Produced & Directed by: Anwar Al Amin Director of photography: Elvin Lee Post Production: Essa Sk & Gabby, Montage Dubai Via [mediaME]

Cool & Cool cleansing wipes

Advertising Agency: DnA, Dubai Creative Director: Mariam Ali Produced & Directed by: Anwar Al Amin Director of photography: Elvin Lee Post Production: Essa Sk & Gabby, Montage Dubai Via [mediaME]  

Early detection of the ‘bump’ saves lives

Click Image To Enlarge

Ad Agency: Impact Plus, Dubai, UAE
Creative Director: Paul Fayad
Art Director: Breda Plavec
Copywriter: Leslie Mendonca
Creative Group Head: Tarek Eletrebi

Via [AdblogArabia]

Vivelle Dop: Ponytail

Vivelle Dop: Ponytail

Extreme hold.

Advertising Agency: Publicis Conseil, Paris
Creative Director: Olivier Altmann
Art Director: Quentin Schweitzer
Copywriter: Nicolas Callot
Photographer: Vincent Vittecoq
Account Executive: Isabelle Saillant
Retoucher: Marc Thomas
Published: June 2008

Sebamed: Crocodile

Sebamed: Crocodile

Our products have a pH of 5.5 that matches the pH value of the skin and are never tested on animals. Reinstating yet again that beauty is after all, in our hands.
For skin the way it’s meant to be.

Advertising Agency: McCann Healthcare, Mumbai, India
Creative Directors: Sanjay Kudale, Maneesh Sharma
Art Director / Illustrator: Sanjay Kudale
Copywriter: V, Padmanabhan
Published: February 2008

Sebamed: Reindeer

Sebamed: Reindeer

Our products have a pH of 5.5 that matches the pH value of the skin and are never tested on animals. Reinstating yet again that beauty is after all, in our hands.
For skin the way it’s meant to be.

Advertising Agency: McCann Healthcare, Mumbai, India
Creative Directors: Sanjay Kudale, Maneesh Sharma
Art Director / Illustrator: Sanjay Kudale
Copywriter: V, Padmanabhan
Published: February 2008

Sebamed: Rabbit

Sebamed: Rabbit

Our products have a pH of 5.5 that matches the pH value of the skin and are never tested on animals. Reinstating yet again that beauty is after all, in our hands.
For skin the way it’s meant to be.

Advertising Agency: McCann Healthcare, Mumbai, India
Creative Directors: Sanjay Kudale, Maneesh Sharma
Art Director / Illustrator: Sanjay Kudale
Copywriter: V, Padmanabhan
Published: February 2008

BYO2: Body milk

BYO2: Body milk

Your body milk, is it really organic?
Where your beauty breathes.

Advertising Agency: La petite agence dans la prairie, Paris, France
Creative Directors: Alain Montel, Fred Gallier
Art Director: Alain Montel
Copywriter: Fred Gallier
Photographer: Antoine Kralik
Published: June 2008

BYO2: Shampoo

BYO2: Shampoo

Your shampoo, is it really organic?
Where your beauty breathes.

Advertising Agency: La petite agence dans la prairie, Paris, France
Creative Directors: Alain Montel, Fred Gallier
Art Director: Alain Montel
Copywriter: Fred Gallier
Photographer: Antoine Kralik
Published: June 2008

BYO2: Face cream

BYO2: Face cream

Your face cream, is it really organic?
Where your beauty breathes.

Advertising Agency: La petite agence dans la prairie, Paris, France
Creative Directors: Alain Montel, Fred Gallier
Art Director: Alain Montel
Copywriter: Fred Gallier
Photographer: Antoine Kralik
Published: June 2008

Semina Gel: Recruit

Semina Gel: Recruit

Advertising Agency: Euro RSCG São Paulo, Brazil

Lux: Cop

Lux: Cop

The power of beauty.

Advertising Agency: JWT Sydney, Australia
Executive Creative Directors: Jay Benjamin, Andy Dilallo
Copywriters / Art Directors: Tom Hazledine, Paul Spelman
Photographer: Sean Izzard
Typographer / Designer: Jeffrey Oley
Retoucher: Pro-Colour Singapore

Safeguard: Guy

Safeguard: Guy

Advertising Agency: Saatchi & Saatchi, Petaling Jaya, Malaysia
Executive Creative Directors: Adrian Miller, Edmund Choe
Copywriter: James Yap
Art Director: Ian Lee
Photographer: Edmund Leong, Untold Images
Account Supervisors: Tina Tong, Diana Boo
Designer: Xuxulyn
Retoucher: James Teoh, Untold Images

Safeguard: Girl

Safeguard: Girl

Advertising Agency: Saatchi & Saatchi, Petaling Jaya, Malaysia
Executive Creative Directors: Adrian Miller, Edmund Choe
Copywriter: James Yap
Art Director: Ian Lee
Photographer: Edmund Leong, Untold Images
Account Supervisors: Tina Tong, Diana Boo
Designer: Xuxulyn
Retoucher: James Teoh, Untold Images