Dog Sofa / Une idée qui a du chien

dogcoach dogcoach2011
THE ORIGINAL?
Febreze “eliminate odors on textiles”2008
Source : Cannes Archive Online
Agency : Grey Paris (France)
LESS ORIGINAL
Alto Furniture “Oh, so pretty!” – 2011
Source : Adsoftheworld
Agency : Power CS, Novokuznetsk (Russia)

Febreze pet odor eliminator

ARE013

Credits :
Campaign title : Doghouse
Product : Pet odor eliminator
Brand : Febreze
Company : Procter&Gamble
Client service : Maureen Kingston
Agency : Callegari Berville Grey, Paris, France
Executive Creative Director : Andrea Stillacci
Art director : Cedric Auzannet
Copywriter : Benjamin Dessagne
Account manager : Claire Vallet
Art buying : Elena Mazzanti-Houel
Photographer : Gettyimages – Jupiterimages
Retouching : Frederic Perrot

Febreze: Chicken

Febreze: Chicken

Because odours love to hide in your home. Febreze odour elimination.

Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director / Photographer: Eric Straub
Copywriter: Jörn Sonnenberg
Published: April 2008

Febreze: Fish

Febreze: Fish

Because odours love to hide in your home. Febreze odour elimination.

Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director / Photographer: Eric Straub
Copywriter: Jörn Sonnenberg
Published: April 2008

Febreze: Garlic

Febreze: Garlic

Because odours love to hide in your home. Febreze odour elimination.

Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director / Photographer: Eric Straub
Copywriter: Jörn Sonnenberg
Published: April 2008

Febreze: Hug

Febreze: Hug

Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director: Eric Straub
Copywriter: Jörn Sonnenberg
Prod Company: Twin Film
Director: Trevor Clarence
Published: March 2008

Febreze: Bath

Febreze: Bath

Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director: Eric Straub
Copywriter: Jörn Sonnenberg
Prod Company: Twin Film
Director: Trevor Clarence
Published: March 2008

Febreze: Kitchen

Febreze: Kitchen

Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director: Eric Straub
Copywriter: Jörn Sonnenberg
Prod Company: Twin Film
Director: Trevor Clarence
Published: March 2008

Febreze: Bed

Febreze: Bed

Advertising Agency: Grey Worldwide, Düsseldorf, Germany
Creative Director: Lindsay Cullen
Art Director: Eric Straub
Copywriter: Jörn Sonnenberg
Prod Company: Twin Film
Director: Trevor Clarence
Published: March 2008