While other campaigns focus on the mentally ill themselves, this effort focuses on the people around them, who can provide shelter by just listening to them.
     |
Though CNN and NBC both scrapped plans to produce projects about Hillary Rodham Clinton, “Rodham,” a feature film about Mrs. Clinton’s years as a young lawyer, is moving ahead.
| |
The popular series, which showcased Albuquerque’s grit and high-desert beauty, has helped the city become a star in its own right and given rise to an entire “Breaking Bad” economy.
| |
Several companies are running public-service campaigns that target parents and children with calls for bravery and leadership.
| |
The magazine Popular Science has decided to shut off comments on its articles, saying ignorant, insulting and counterfactual posts were polluting the discourse and sowing confusion.
| |
As video game players’ tastes shift toward smartphones and tablets, more and more of the money spent on console games goes to a small number of blockbusters.
| |
A Maxwell House International Café campaign aims for a humorous, romantic effect.
| |
Apple, named most valuable brand by Interbrand, a corporate identity and brand consulting company, is one of five technology companies among the top 10.
| |
Highlights of the 10th annual Advertising Week, including a panel discussion on a TV network’s advertising plans and a conversation with Sheryl Sandberg, of Facebook.
| |
For Advertising Week, 90,000 people, at more than a dozen locations, are attending 198 events featuring 798 speakers.
| |
Much attantion was focused on content as the 10th annual Advertising Week began in New York on Monday.
| |
Is big actually better or is small beautiful? Small is at least funnier, in the hands of rivals of the soon-to-merge Omnicom and Publicis.
| |
The contest is meant to tap into public interest in the advertising for the game by using social media to pick a winner. The entry fee is $150,000, however.
| |
Carnival Cruise Lines has created a new campaign it hopes will put behind it the incident that stranded passengers last February.
| |
The advertisements for Lexus will run during Jimmy Fallon’s taped talk show. A comedy troupe will come up with the commercials based on audience suggestions.
| |
NBC outlined changes for its morning program, “Today,” which has lost about a quarter of its audience and is stuck in second place behind “Good Morning America.”
| |
The new position will enable Fox News to add a new opinion program in prime time headed by Megyn Kelly.
| |
The TV host on Monday confessed to staging the video of a young woman’s dance that ends in flames. It became a sensation on YouTube and the local news.
| |
The magazine has sharpened its celebrity coverage and that has angered some in Hollywood.
| |
Campbell’s campaign is meant to remind parents that a bowl of soup is an appealing alternative to fast food and pizza.
| |
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
