It hurts! / Une idée qui a fait long feu!

headache2005 headache2011
THE ORIGINAL?
Saridon anti headache – 2005
“For that annoying headache that comes and goes”
Source : Cannes Lions archive
Agency :  JWT Sao Paulo (Brazil)
LESS ORIGINAL
Aspirin anti headache – 2011
Headline : “Extra strength for headaches”
Source : Adsoftheworld
Agency : BBDO Toronto (Canada)

Aspirin: Drill

Aspirin: Drill

Split the headache.

Advertising Agency: Impact BBDO Cairo, Egypt
Art Director / Photographer: Marco Maurice
Copywriter: Hussam Mourou
Published: January 2008

Aspirin: Hammer

Aspirin: Hammer

Split the headache.

Advertising Agency: Impact BBDO Cairo, Egypt
Art Director / Photographer: Marco Maurice
Copywriter: Hussam Mourou
Published: January 2008

Aspirin: Find relief

Aspirin: Find relief

Advertising Agency: BBDO Mexico
Executive Creative Director: Hector Fernandez
Creative Directors: Antonio Cosio, Sindo Ingelmo
Art Directors: Barbara Hernandez, Edgar Rios, Sindo Ingelmo
Illustrator: Edgar Rios
Copywriters: Cesar Torres, Hector Fernandez