Hasta La Creative!

It’s about what you do with it, not where it comes from. Knowledge should never be banned.

Over 200 days ago, over 250 schoolgirls were kidnapped by Boko Haram, the deadly Islamist terrorists who proclaim that WESTERN EDUCATION IS FORBIDDEN. To debunk this fallacy, we explored the evolution of tools they hold dear, like the islamic writing slate and fountain pen and how it evolved to the tablet and stylus. Stressing that their premise for bloodshed is faulty.

Advertising Agency: Noah’s Ark, Lagos, Nigeria
Executive Creative Director: Lanre Adisa
Creative Director: Abolaji Alausa
Associate Creative Director: Yemi Arawore
Deputy Creative Director: Ariyo Bamidele
Art Directors: Damola Shonubi, Ariyo Bamidele
Copywriter: Elizabeth Oghale Ughoro
3D: Olumaiye Aladeniji
Published: November 2014