Engineers Earn Their Wings in VW Super Bowl Spot


Volkswagen today releases a Super Bowl ad in which German engineers get their wings everytime a VW hits 100,000 miles.

The ad, from agency Argonaut, is meant to highlight the endurance of the cars. Whether it turns into a viral smash like “The Force,” the Deutsch-created spot released before the 2011 game, remains to be seen.

Continue reading at AdAge.com

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