BET+ VP of marketing on growing subscribers and diversity efforts
Posted in: UncategorizedNatasha Aarons, a 2020 40 Under 40 honoree, is now VP of marketing at BET+.
Natasha Aarons, a 2020 40 Under 40 honoree, is now VP of marketing at BET+.
After 35 years in the business, South by Southwest is going global. The Austin, Texas-based conglomeration of festivals–which spans music, tech, film and gaming–is expanding to Australia in 2023. In partnership with the government of New South Wales and Australian music production company TEG, the first SXSW Sydney will run from October 15-22, 2023. In…
The limited-edition strawberry and watermelon variety is the latest in the brand’s ‘Creations’ series.
RadioShack got a social media boost following a series of weeklong X-rated tweets from the century-old retailer, which is now also a cryptocurrency swap platform.
Cosmopolitan teamed up with PolitiFact on the #AbortionFactCheckProject on Twitter. The #AbortionFactCheckProject is the Twitter component of Cosmopolitan’s “It’s Not Over” package, examining how young women are continuing the fight for reproductive freedom. Every week, Cosmopolitan and PolitiFact will join forces to debunk tweets politicians, pundits and public figures, and people are encouraged to direct…
CANNES, France–The 2022 Cannes Lions International Festival of Creativity Awards Show returned in person last Friday evening to a theater full of some of the most creative and innovative professionals in the world. We heard from Colleen DeCourcy, recipient of the Lion of St. Mark, and AB InBev CEO Michel Doukeris, who accepted the company’s…
The world of podcasts is always expanding, and as demographics and subject matter have broadened, interest in the medium has only grown. With a desire to foster the next wave of podcasters, the iHeart network has teamed with Toyota Corolla Cross as the sponsor of the NextUp Initiative. NextUp provides resources to members of underrepresented…
Facebook introduced a new feature enabling creators to collaborate with other creators in order to expand their reach by co-authoring posts. Creator Collaborations ensures that creators are properly credited for collaborative content. The feature debuted for video posts, and it will be extended to other formats. Here’s how it works: A creator can invite a…
Production of the Nissan Titan is expected to end by late 2024 and a new generation is not expected, according to industry forecasters.
NBC is getting its fall schedule started early. The network will kick off its 2022-23 TV season with an actual NFL kickoff, as the Buffalo Bills face the Los Angeles Rams during Sunday Night Football on Thursday, Sept. 8, at 8:15 p.m. Peyton Manning’s Capital One College Bowl will debut the following night with back-to-back…
Potential law would prevent FCC from blocking ads in states with legalized marijuana.
Data leakage is under even more scrutiny following the Supreme Court’s decision to overturn the landmark decision that allowed women control over their reproductive rights. And while the tech industry has been focused in recent years on more data privacy solutions, there are fewer restrictions on who gets access to this data in the first…
The FCC has asked Apple and Google to remove TikTok from their app stores. The agency that regulates nearly all communications companies in the U.S., including those that do business with international firms, cited China-related data-security concerns. Brendan Carr, a Republican member of the FCC, via a tweet, shared a letter addressed to Apple CEO…
The newsletter start-up discussed raising funding last year but abandoned the plan after the market for venture investments cooled.
A member of the US Federal Communications Commission pushing for Apple Inc. and Google to remove TikTok.
When Justice Samuel Alito’s opinion draft for overturning Roe v. Wade leaked last month, an outpour of urgency was seen across the country–more specifically, calls for resources, support, protests and justice reached new heights. In response to the Supreme Court’s decision to overturn Roe v. Wade last Friday, Planned Parenthood launched a new spot titled…
This was the first time in three years that the Cannes Lions International Festival of Creativity has been held in person. With Covid-19, the festival created Lions Live, a free online series of webinars and talks to help share the knowledge, insights and trends impacting the field. This was also where they provided free access…
20 years ago, as Jan Jacobs was starting a job at Saatchi & Saatchi in London, he realized the need for a creative partner. After stumbling upon Leo Premutico’s portfolio, he made a long-distance call to Auckland, New Zealand, where Premutico was based. Premutico, who was working at Colenso BBDO, packed up everything and moved…
The Supreme Court’s decision to overturn Roe v. Wade has urged companies to adopt certain policies, such as reimbursing travel expenses for staffers seeking abortion care. Amazon, Lyft, Apple and Microsoft are among the companies that announced plans to cover travel costs for employees. Yet these companies may have to navigate a patchwork of statewide…