Turner Sports and US Soccer Deal Brings National Team Games to HBO Max in 2023

Live soccer is officially coming to HBO Max. Turner Sports and the U.S. Soccer Federation reached an eight-year multimedia rights agreement that makes HBO Max and cable networks TNT and TBS the exclusive English-language home for more than 20 Women’s and Men’s National Team matches each year. The deal is set to begin in 2023,…

DEFINITION 6 Unveils New Show Open & Package For Real Sports with Bryant Gumbel

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Sharon Wohlmuth, Photographer of Best-Selling ‘Sisters,’ Dies at 75

Her images, paired with the words of Carol Saline, created a publishing sensation that led to the follow-up books “Mothers & Daughters” and “Best Friends.”

Domino's CEO Ritch Allison to retire as successor is named

New CEO Russell Weiner led the company’s “Pizza Turnaround” campaign.

Adidas halts partnership with Russian Football Union over Ukraine invasion

The German sports company joins FIFA and UEFA in censuring Russia.

Tourism Campaign Wants to Make ‘Greekend’ Getaways a Thing

Greece wants Europeans looking to enjoy a weekend break to visit the country as it attempts to make “Greekends” a thing. Created by Ogilvy Greece for the Greek National Tourism Organization, the above-the-line campaign invites visitors to the islands and explores the urban side of the country, showcasing the sights and experiences on offer through…

Watch the newest commercials from Samsung, L’Oréal Paris, Toyota and more

Samsung says you can “make nights epic” when you use the Galaxy S22/S22+ to document your evening adventures.

 

The Client: Ukraine. The Brief: Prevent World War III

A group of agency professionals and freelancers from Ukraine’s creative industry has issued a weighty brief to the global creative community: help prevent a third world war. The Prevent WW3 project calls on creative specialists from around the world–including those in Russia who do not support the war–to use their skills to help Ukraine in…

Why brands are buying land in the metaverse—and how they’re doing it

The average 1×1 plot of land costs roughly $11,000 on major virtual real estate platforms.

Funimation Content Moves to Crunchyroll in Anime Streamer Consolidation

When AT&T sold the subscription anime streaming service Crunchyroll to American anime distributor Funimation for nearly $1.2 billion in 2020, the merger promised to bring together the separate services into a single subscription. That pledge has now come to fruition: the companies are now in the process of moving Funimation’s content to Crunchyroll, which will…

Home Depot spotlights early risers in first push for spring

Home Depot is spotlighting early risers in a new campaign as it tries to close the skilled trade gap.

Vegan Kids Can Finally Enjoy Animal-Shaped Nuggets

Impossible Foods, six months after staking a claim on school menus, wants to whet the appetite of kids at home with its newest product: chicken-free chicken nuggets shaped like exotic animals. The brand, continuing to target what it calls the “change-making generation,” launches Wild Nuggies as both a go-to snack and an educational tool for…

Pinterest Adds Hebrew to Language Options

Pinterest added Hebrew as a language option for all Android, iOS and web users worldwide. The platform is now available in 38 languages. Pinterest said there are already over 55 million Pins in Hebrew on its platform. Pinners on Android and iOS can go to their phone’s settings, select “Language & Region” and choose Hebrew….

TikTok: How to Remove a Video From Your Favorites

TikTok allows users to add videos to their favorites so that they can easily find and view them again later on. If you ever decide that you want to remove a video from your favorites, our guide will show you how this is done. Note: These screenshots were captured in the TikTok application on iOS….

Brands that have filed metaverse trademarks—and what it all means

Following Meta’s and Nike’s lead, several food, entertainment and retail companies have filed trademarks to sell virtual good.

How CMOs Can Use Customer Voice to Build Their Brands

One of the most important things I’ve done as an executive is to relentlessly focus on understanding the customer, even beyond traditional research. As a CMO, I put time on my calendar to read my company’s reviews once a week and meet with customers any chance I get. When I led a product team, I…

Luna, Amazon’s First Cloud Gaming Service, Rolls Out Across U.S.

Amazon is going all-in on gaming. Luna, the company’s cloud gaming service, is now available for all customers across the mainland U.S. Amazon Luna first rolled out in October 2020 by invitation only. Now, the gaming platform is available to everyone on devices they already own, including Fire TVs, Fire tablets, Windows PCs, Chromebooks, Macs,…

Profiles in Black Creativity: Candace Faircloth Plays Outside of the Marketing Sandbox

Brooklyn-based associate creative director Candace Faircloth isn’t afraid of a little competition, and her work with challenger brand Freshworks proves it. When the software solutions company wanted to take on its major competitor, Salesforce, Faircloth blended her creative eye with her strategic know-how to create a campaign that helped her client grab some much needed…

D&AD Continues to Accept Russian Entries for 2022 Awards—Donates Fees to Ukraine

Creative organization D&AD will continue to accept Russian entries to its 2022 awards scheme but says it will donate fees from the country to the Art Director’s Club of Ukraine, following the invasion of the country by its neighbor. The organization has told Adweek that will not exclude Russian creatives from its annual awards scheme,…

Merrell's women-led campaign aims to make outdoors more inclusive

The footwear company’s ‘More Less’ campaign encourages women to put down their self-care products and gear up for a hike instead.