Hearst Magazines Chief Troy Young on the Good, the Bad and the Ugly From His First 6 Months

It’s been six months since Troy Young was tapped to take over for David Carey as president of Hearst Magazines. In that time, Young has overseen a staff shakeup that changed leadership across brands, a deepening investment in the company’s use of data, including a new chief data officer and a new slack bot that…

Twitter and HBO Are Taking Over Billboards in 3 Cities to Close Out Game of Thrones

Winter is coming … to billboards in New York, Toronto and London Thursday, courtesy of HBO and Twitter. The final season of Game of Thrones premieres on HBO April 14. Starting Thursday morning, billboards in those three cities will display never-before-seen character art and hashtag-triggered emojis for the 20 characters in the drama series who…

After Reviving American Idol Last Year, ABC Tries to Expand the Brand This Season

Last year, ABC managed a feat that some of its broadcast rivals had doubted would be possible: successfully reviving American Idol, which had previously aired for 15 seasons on Fox. While the new iteration wasn’t the megahit it had been early in its Fox run, the show performed solidly for ABC last season. Its Sunday…

Facebook Users Worldwide Can Now Share Events via Stories

Facebook’s features that combine Stories and events are being rolled out globally Thursday. The social network began testing the feature with some users in the U.S., Mexico and Brazil last month. Starting Thursday, when people visit the page for an event, they will see a Share to Your Story option, enabling them to share information…

NZ Transport Agency: Belted Survivors

Print, Online
NZ Transport Agency

URL: https://beltedsurvivors.nz/

Advertising Agency:Clemenger BBDO, Wellington, USA
Executive Creative Director:Brigid Alkema
Creative Director:Emily Beautrais
Art Director:Steve Hansen
Copywriter:JP Twaalfhoven
Producer:Josh Rollo
Business Director:Mia Freeman
Head Of Digital:Tim Freeman
Sound:Paul Stent
Strategist:Bethany Omeri
Digital Director:Nui Patuaka
Editor:Ollie Stent
Photographer:Jono Rotman
Retoucher:Becci Manson
Photographer Producer:Rebecca Vaughan
Creative Technologist:Brett Taylor
Managing Partner:Linda Major
Print Producer:Carne Godfrey
Digital Designer:Emma Martin, Mat Mason
Head Of Content Production:Christina Hazard

President Trump's 'brand value,' TikTok's big mistake and other news: Thursday Wake-Up Call


Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for “Ad Age” under “Skills” in the Alexa app.

What people are talking about today

Was President Trump’s entire election campaign conceived as an extended “informercial” to build up the Trump brand? That’s what the president’s longtime personal lawyer, Michael Cohen, says. In testimony before the House Oversight Committee, Cohen — a longtime Trump loyalist before turning on his former boss — argued that Trump

Continue reading at AdAge.com

Reimagined Bauhaus Logo Designs – 99designs Creates Modern Art Movement-Inspired Logo Iterations (GALLERY)

(TrendHunter.com) These Bauhaus logo designs are conceived by creative agency 99designs in celebration of the popular modern art movement’s 100th anniversary. The project taps the logos of influential companies

Why this digital publisher refuses to blame Facebook for media's woes


Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!

Ben Lerer has a message for digital publishers: Stop blaming the big, bad duopoly for eating your homework.

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Michael Jackson Cast a Spell. ‘Leaving Neverland’ Breaks It.

In a new documentary on HBO, two men accuse the star of sexually abusing them as children. Our critic wrestles with their stories, and his own fandom.

Sustainability-Centric Design Contests – The Ro Plastic Prize Seeks to Challenge Plastic Pollution

(TrendHunter.com) Created to inspire established and emerging designers, the Ro Plastic Prize has a simple premise — one must “reuse, recycle and reinvent plastic.” The opportunity is launched through a…

Critic’s Notebook: Michael Cohen Depicts a Life More Like ‘The Sopranos’ Than ‘The Apprentice’

On national TV, President Trump’s old attack dog faced off against his new ones.

Ads of the World: Elephant

Ads of the World Print Ad - Elephant

Ads of the World: Owl

Ads of the World Print Ad - Owl

Ads of the World: Falcon

Ads of the World Print Ad - Falcon

The Cutest Animal on Instagram Is Possibly in Your Trash Can

Cuddle up to “verminfluencers,” the quintessential millennial pet.

A New Editor, and a New Take on Brexit, for a Brawny London Tabloid

No more “Enemies of the People” headlines under Geordie Greig, the Eton- and Oxford-educated editor of the pugnacious Daily Mail.

Critic’s Notebook: Michael Cohen Depicts a Life More Like ‘The Sopranos’ Than ‘The Apprentice’

On national TV, President Trump’s old attack dog faced off against his new ones.

Eclipse Mints: Share a Little More


Film
Eclipse Mints

Advertising Agency:Clemenger BBDO, Sydney, Australia
Chief Creative Officer:Ben Coulson
Creative Director:Darren Wright
Creative Team:James Beswick, Ollie Beeston
Head Of Production:Denise Mckeon
Head Of Design:Daniel Mortensen
Graphics:Jess Morgan
Sound Design:Robbie Balatincz
Production Company:Rabbit
Director:Jeff Low
Producer:Alex Hay
Executive Producers:Alex Hay, Lucas Jenner
DoP:Ginny Loane
Art Director:Loretta Cosgrove
Casting:McGregor Casting
Editor:Simon Price, ARC Edit
Vfx:Blackbird VFX
Head Of Planning:Kit Lansdale
Planner:Ryan Smith
Head Of Account Management:Madeleine Marsh
Senior Account Director:Hanne Haugen
Account Director:Billy Jones
Senior Account Manager:Katie Scrutton
Account Manager:Josh Pelz

McDonald’s: Scales

Print
McDonald’s

100% Filet-O-Fish

Advertising Agency:Leo Burnett Costa Rica
Chief Creative Officer:José Pablo Huertas
Creative Director:Gregorio Urbina
Art Director:Daniela González
Copywriter:Jordan Ortiz
Design:María del Mar Carazo, Abraham Gamboa
Account Director:Lidia Serrano
Account Executive:Frances Campos
Finishing Artist:Diego Quirós
Producer:Fabián Borelly

NPH: Keep Dreams Alive


Film
NPH

Advertising Agency:Epidemie, Netherlands
Creatives:Michiel Klein Schiphorst, Leon Stedehouder
Project Manager:Barbara Brian
Director:Bram Van Alphen
Producer:Monique Van Beckhoven
Assistant Producer:Mikki Sindhunata
DoP:Robbie van Brussel
Camera Assist:Luuk Schmitz
Line Producer:Regina Barona
AD:Daniel Flores
2nd AC:Rubén Aranda Almanza
Gaffer:Ivan Martinez
Spark:Jose Alfredo Ortega
Locations Manager:Daniel Cabello
Art Director:Sofia Medal
Set Dresser:Elvia Lilian Gonzalez
Art Assistant:Elvia Lilian Gonzalez
Swing:Juventino Perez
On Set Dresser:Juventino Perez
Wardrobe Assistant:Canela Andrea
Drone Op:Tino Lira
Editor:Jorien Voogt
Editorial Company:Mrtn.Tv
Post VFX:Captcha!, Amsterdam
Grading:Barry Clarke
Music:Agnes Obel
Music Clearance:The Missing Sync
Music research:Aron Van Der Ploeg
Sound Studio:Lab3
Sound SFX:Jeroen Van Gessel