Category: Beyond Madison Avenue
Summary: We are not here to cast FIFA and the sports marketing agencies in question in guilt. That’s not our place. Like the rest of the public, we only know what has been released. But for the brands that have partnered with FIFA, as well as the companies and brands that sponsor the huge tournaments, country teams, and the World Cup? We are sure they are waiting for more positive news.
A travers ses « Remastered Portraits », l’artiste Sydney Cash expérimente l’art du portrait et de la texture des images. Sur des portraits historiques qu’il imprime, il peint des motifs avec de la peinture à l’huile. Sa volonté est de vouloir rendre contemporain et moderne ces toiles classiques, en les inscrivant dans notre culture. Il sera exposé le 12 juin à la Pierogi Gallery (Williamsburg).
Van Gogh.
Giovanni Bellini, Doge Leonardo Loredano.
Sandro Botticelli, Portrait of a Young Man.
Antonello da Messina, Portrait of a Man.
Grant Wood, American Gothic
Albrecht Durer.
George De La Tour.
George De La Tour.
Film
iStock
Advertising Agency:AlmapBBDO, São Paulo, Brazil
Chief Creative Office:Luiz Sanches
Executive Creative Director:Bruno Prosperi
Creative Director:André Gola, Pernil, Marcelo Nogueira, Benjamin Yung Jr
Copywriter:Daniel Oksenberg
Art Director:Andre Sallowicz
Agency Producer:Vera Jacinto, Diego Villas Bôas
Motion:Igor Selingarde
Music:Cabaret
Account Supervisor:Cristina Chacon, Daniela Pierry Gasperine
Media:Isabela Albero
Advertiser Supervision and Approval:Renata Simões, Susan Smith Ellis, Carmen Cano
Media
Surfrider Foundation
Advertising Agency:Y&R, Paris, France
Creative Director:Pierrette Diaz
Art Director:Eric Esculier
Print Production:The Shop
Putting a hot dog and potato chips on your cheeseburger is the ultimate expression of American-ness, according to Carl’s Jr. So, this 72andSunny ad for that monstrosity—an official menu item called the Most American Thickburger—celebrates that patriotism to a ridiculous degree. And Samantha Hoopes in a stars-and-stripes bikini is just the beginning.
People are making fun of this particular cheeseburger, of course. Check out Jimmy Kimmel’s takedown below, in which he imagines the craziest item on the Carl’s Jr. menu—and introduces a memorable new tagline for the place.
Après quarante ans d’une carrière magistrale, la célèbre photographe américaine Mary Ellen Mark s’est éteinte lundi 25 mai à l’âge de 75 ans. Après de nombreux et émouvants hommages, Fubiz a sélectionné à son tour quelques clichés emblématiques réalisés par cette grande figure de la photographie.
Johnny Depp with Helena Bonham Carter rehearse on the set of Sweeney Todd, Pinewood Studios, England 2007.
Batman.
Boy with his Pet Cockatoo, Great Golden Circus, Ahmedabad, India, 1989.
Catherine Deneuve.
Dustin Hoffman at the resevoir in Central Park between takes, Marathon Man, Manhattan, New York, 1975.
Gypsy Camp, Barcelona, Spain 1987.
Jeanette Alejandro Looking Out Her Window in Brooklyn, 1978.
Jennifer, Tiffany, and Carrie, Portsmouth, Ohio, 1989.
Marlon Brando and Jack Nicholson on the set of The Missouri Breaks,Billings, Montana 1975.
Mona at a Table Blowing Smoke, 1976.
Ram Prakash Singh with His Elephant Shyama.Great Golden Circus, Ahmedabad, 1990.
Rat and Mike with a Gun,Seattle, Washington, USA, 1983.
Sue Gallo Baugher et Faye Gallo,Twinsburg, Ohio, 1998 (left), Street Child,Trabzon, Turkey, 1965 (right).
The Damm family in their car,Los Angeles, California 1987.
Amanda and her Cousin, Amy Valese, North Carolina, 1990.
Voici une sélection de travaux créatifs réalisés par l’agence Manipula dans le cadre de campagnes publicitaires. Parmi ces créations, on retrouve des manipulations digitales étonnantes à la réalisation très bien exécutée mettant en scène animaux, packaging et paysages loufoques.
The One Club is partnering with BBDO on a residency program that helps young multicultural creatives get a foot in the door.
While speaking at the One Club’s “Here Are All the Black People” career fair last year, BBDO Chief Creative Officer David Lubars decided he was going to tackle adland’s diversity shortage — which he has called “frickin’ embarrassing” — head-on with a creative residency program. The program, simply called “Creative Residency,” offers benefits and a year of employment at BBDO’s New York office.
JD Michaels, exec VP-director of diversity and creative engineering at BBDO New York, said Mr. Lubars didn’t take a corporate approach to creating the program. “He just said, ‘I’m just going to go hire some great people,'” Mr. Michaels said.
At the first Wendy’s in India, cooks flip spicy aloo crunch burgers and serve buns sprinkled with chili, turmeric and coriander. Where’s the beef? There isn’t any, since India’s Hindu majority considers cows sacred. The menu changes are big, but they’re just one aspect of how Wendy’s is reinventing itself for the new market.
Wendy’s debut outpost in Gurgaon, just southwest of New Delhi, has less of a fast food feel and more of a casual dining atmosphere, though prices remain low. (You can get a sense of the atmosphere in the Facebook video above, from VML India.) Meals are served at the table, on proper china plates.
That’s one differentiator from other Western chains catering to India’s growing legions of fans of beefless burgers. Market leader McDonald’s has expanded, Burger King launched in November, and bizarrely even Dunkin’ Donuts has gotten big into burgers, because doughnuts don’t have enough local appeal. The Times of India recently proclaimed that chains were on the cusp of a “burger war,” noting that Fatburger, Johnny Rockets and Carl’s Jr. are also new India entrants.
General Mills has added more agencies to its roster, this time tapping Fallon and 72andSunny — a move that comes two months after the marketer named Wieden & Kennedy the lead agency on Yoplait.
Publicis Groupe’s Fallon will take on creative duties for Old El Paso, while MDC’s 72andSunny will handle the Totino’s pizza brand. Totino’s did not previously have a lead agency, instead relying on a stable of shops for project work. Old El Paso was previously handled by Bromley.
General Mills’ move to add more agencies comes after Ann Simonds took the chief marketing officer role at General Mills earlier this year, replacing Mark Addicks, who retired after a 26-year tenure at the packaged-food giant. Also playing a key role in agency decisions is Michael Fanuele, a former chief strategy officer for Fallon who joined General Mills late last year in the newly created position of chief creative officer.
Twitter is tweaking its Amplify program to make it easier and quicker for brands to run ads against videos certain media companies post to the social network.
As first reported by Forbes, Thursday Twitter announced a program called Auto Amplify that makes it so brands don’t have to wait on sales reps to run an Amplify campaign. The program is a new spin on Twitter’s two-year-old Amplify program that has enabled TV networks and other media companies to sell pre-roll ads against video clips uploaded to Twitter as promoted tweets.
Here’s how Auto Amplify works: A brand surveys Twitter’s library of Amplify videos and selects the one it would like to advertise against. The brand then pays Twitter to run that video as a promoted tweet with a pre-roll ad playing before the video.
Le bureau d’architectes Nice Architects basé à Bratislava en Slovaquie a développé le concept d’une petite maison baptisée « Ecocapsule« , uniquement alimentée par énergie éolienne et solaire. A l’intérieur sont présents un couchage et une cuisine dont les besoins en hauts sont comblés par la collecte de l’eau de pluie. Les premières livraisons devraient être possibles d’ici 2016.
The Canal & River Trust est une association caritative qui s’occupe de la protection des animaux. Afin de protéger les canards qui se baladent au milieu de la foule près des rives et des cours d’eau, en Angleterre et au Pays de Galles, ils ont imaginé des pistes pour canards tracées à la peinture blanche et représentant une silhouette d’oiseau, juste à côté des pistes cyclables.
He has been host for 24 years, and Sunday morning’s edition of the public affairs show will be his last.
Voici une sélection de petites sculptures en laine réalisées à la main par l’artiste ukrainienne Anna Dovgan. Avec un style épuré et coloré, cette collection est composée de jolies et attendrissantes figurines prenant la forme d’un renard, d’une poule ou encore d’un avocat amoureux de sa moitié.
by
From Adbusters #119: Manifesto For World Revolution Part 2
Twenty years ago, if the government wanted to know your most intimate secrets, it could seek to follow you around the clock.
But that is very expensive and difficult, and could be deployed only against very high-priority suspects. The government could search your home, but only if it first obtained a judicial warrant based on specific probable cause. It could interrogate you, but only if it had probable cause to arrest, and even then, you could assert your right to remain silent.
Today, the government can simply go to the various communications service providers you use and obtain from them detailed information on your every phone call, web search, e-mail, online chat, or credit card purchase, as well as your physical location whenever you are carrying your cell phone. Under current law, you have no constitutional right to object to the government obtaining the information from the companies that serve you. The government needs no probable cause or warrant to get it.
The digital age also makes possible dragnet surveillance of whole communities. 20 years ago, no government could monitor all phone calls from a single country or secretly collect the personal address books of millions of individuals. The computers were not fast enough, the hard drives not big enough, the algorithms not sophisticated enough, the world not linked enough. Today, mass collection and analysis are conducted every day by Google, Yahoo, British Telecom and many websites. And as the NSA and the GCHQ have shown, government agencies can obtain that information from the private sector virtually at will.
In the words of an NSA PowerPoint slide disclosed by Snowden, the NSA’s goal is to “Collect It All,” “Process It All,” “Exploit It All,” “Partner It All,” “Sniff It All,” and “Know It All.”
Dans le cadre du festival de lumières VIVID 2015, le studio anglais Universal Everything a collaboré avec plus de 20 studios d’animations différents pour réaliser un mapping animé sur le célèbre bâtiment australien : le Sydney Opera House. Toutes les animations ont été travaillées au dessin au préalable avec des inspirations issues de la pop-culture et de graphismes modernes.
Credits :
Creative Director: Matt Pyke.
Animation Director: Chris Perry/
Sound Designer: Simon Pyke / Freefarm.
Producer: Greg Povey.
On-Site Producer: Mic Gruchy.
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