Le Coq Sportif Australia: Smile, it's 2015

Advertising Agency: Lavender, Sydney, Australia
Creative Director: Marco Eychenne
Art Director: Lucas Jatoba
Copywriter: Jen Dobbie
Directors: Lucas Jatoba, Ernesto Sumarkho
Director of Photography: Andrew Goldie, Ernesto Sumarkho, Lucas Jatoba
Editor: Etienne Ancelet
Producer: Kristina Dameglio
Voiceover: Lani Tupu
Music: Tiago De Lucca, Raphael Brasil
Colorist: Miles Selwyn
Sound Designer: Greg Crittenden
Published: January 2015

Diabetes Brasil: Tattoo

Advertising Agency: NewStyle, São Paulo, Brazil
Creative Directors: Claudio Xavier, Thomas Tagliaferro
Art Director: Victor Morais
Copywriter: Kayran Moroni
Planning: Tarse Cabello
Production Company: Casa de Vídeo
Published: November 2014

303 Products: We've got your number – marine

Overboard has never been part of your vocabulary.
Going beyond the ordinary to care for the things you love is just part of who you’ve always been. Just like 303.® It takes extraordinarily good care of your favorite toy—fiberglass deck to vinyl seating, canvas roof to rubber sealing—helping it weather the storm for years to come.

Advertising Agency: MARC USA, Chicago, USA
Executive Creative Director: Joe Burke
Creative Director / Art Director: Matt Sullivan
Creative Director / Copywriter: Stephanie Franke
Published: March 2014

303 Products: We've got your number – patio

When it comes to entertaining, you’ve never been one to play around.
Taking meticulous care of the things you love is just part of who you’ve been since day one. Just like 303.® It takes extraordinarily good care of your patio furniture, keeping everything—from carpets to umbrellas, dining chairs to chaise lounges—clean and protected. Pristine. Exactly the way you like it.

Advertising Agency: MARC USA, Chicago, USA
Executive Creative Director: Joe Burke
Creative Director / Art Director: Matt Sullivan
Creative Director / Copywriter: Stephanie Franke
Published: March 2014

Nui Organics: Lasts longer

Advertising Agency: Offspring, Austin, USA
Creative Director / Copywriter: Lauren Bayne
Director: Yen Tan
DP: Yuta Yamaguchi
Executive producer: Susan Lazarus
Production: Arts + Labor
Editor: Wenjing Zhang
Motion graphics: Kirby Conn, Jennifer Piper
Music: Ellie Holcomb
Engineer: Kyle Crusham

Pop Music Critic Leaves The New Yorker to Annotate Lyrics for a Start-Up

Sasha Frere-Jones will be an executive editor at Genius, a website founded on the idea of annotating rap lyrics that is mounting an ambitious expansion.



Aiming to Break Out in a Crowded TV Landscape

Amid declining ratings and ads, and digital competition, television groups are pouring more resources than ever into developing programs to help them stand out.



Adidas Originals: Original Superstar

Advertising Agency: Johannes Leonardo, New York, USA
Production Company: Caviar
Director: Karim Huu Do
Chief Creative Officers: Jan Jacobs, Leo Premutico
Executive Creative Directors: Tom Martin, Julian Schreiber
Creative Director: Ferdinando verderi
Creatives: Matt Edwards, Wes Phelan
Producer: Richard Weager
Executive Producers: Jasper Thomlinson, Michael Sagol, Kim Dellara, Maria Perez
Business Director: Carter Collins
Account Director: Sam McCallum
Head of Broadcast: Cedric Gairard
DoP: Matthias Montero
Strategist: Jennifer Colman
Agency Producer: Peisin Yang Lazo
Designer: Dave Kerr, Annette Lay, Andrea Gustafson
Production Designers: Mark Snelgrove, Mikey Hollywood
Account: Gulru Soylu
Head of Production: Kelly Bowen

Fondation Cultura: Love

Culture is not obligatory but neither is love.

Advertising Agency: StJohn’s, Paris, France
Copywriter: Bruno Delhomme
Art director: Thomas Birch
Retouching: La Souris sur le Gâteau
Published: December 2014

Fondation Cultura: Fire

Man discovered fire first and then culture straight after to prevent boredom.

Advertising Agency: StJohn’s, Paris, France
Copywriter: Bruno Delhomme
Art director: Thomas Birch
Retouching: La Souris sur le Gâteau
Published: December 2014

Fondation Cultura: Others

To successfully kill off culture, just leave it to those who think they have more than others.

Advertising Agency: StJohn’s, Paris, France
Copywriter: Bruno Delhomme
Art director: Thomas Birch
Retouching: La Souris sur le Gâteau
Published: December 2014

Fondation Cultura: Painting

With a little culture you can enter a painting instead of just look at it.

Advertising Agency: StJohn’s, Paris, France
Copywriter: Bruno Delhomme
Art director: Thomas Birch
Retouching: La Souris sur le Gâteau
Published: December 2014

Garmin: Impossible to get lost, 1

Advertising Agency: Porta, Santiago, Chile
Creative Director: Kiko Carcavilla
Art Director: Luis Ramírez
Copywriter: Nicolás Pérez
Published: October 2014

Garmin: Impossible to get lost, 2

Advertising Agency: Porta, Santiago, Chile
Creative Director: Kiko Carcavilla
Art Director: Luis Ramírez
Copywriter: Nicolás Pérez
Published: October 2014

Lexus NX: What you get out

Advertising Agency: Team One, USA
Group Creative Director: Craig Crawford
Creative Director / Copywriter: Eric Arnold
Creative Director: Jesse Blatz
Agency Senior Producer: Leah Bohl
Account Supervisor: Robin Meselson
Account Director: John Coelho
Executive Producer: Sam Walsh
Chief Ceative Officer: Chris Graves
Media Director: Kirsten Atkinson
Senior Strategic Planner: Ashleigh Edwards
Group Strategy Director: Joanna Young
Associate Director, Project Management: Sylvia Gutierrez
Production Company: Corner Shop
Director: Wilfrid Brimo
Director of Photography: Andre Chemetoff
Editorial Company: Jump Editorial
Editor: Richard Cooperman
Music Production / Sound Design: The Hit House
Mix: Bob Gremore / Juice Studios for

Lexus: Moving

Advertising Agency: Team One, USA
Group Creative Director: Craig Crawford
Creative Director / Copywriter: Eric Arnold
Creative Director: Jesse Blatz
Agency Senior Producer: Leah Bohl
Account Supervisor: Robin Meselson
Account Director: John Coelho
Executive Producer: Sam Walsh
Chief Ceative Officer: Chris Graves
Media Director: Kirsten Atkinson
Senior Strategic Planner: Ashleigh Edwards
Group Strategy Director: Joanna Young
Associate Director, Project Management: Sylvia Gutierrez
Production Company: Corner Shop
Director: Wilfrid Brimo
Director of Photography: Andre Chemetoff
Editorial Company: Jump Editorial
Editor: Richard Cooperman
Music Production / Sound Design: The Hit House
Mix: Bob Gremore / Juice Studios for

American Advertising Awards: Show of the Brave

Advertising Agency: Hydrogen Advertising, USA
Creative Directors: Mary Knight, Michael McGrath
Art Director: Michael McGrath
Copywriter: Noël Fountain
Illustrator: Noël Fountain
Account Executive: Danielle Wakatsuki
Digital Production: Brian McCartney
Print Production: Pirkko Terao
Published: December 2014

Three From New Republic Join The Huffington Post

Two editors and a writer who left The New Republic after a shake-up at the magazine last month, have joined The Huffington Post and will help develop “long-form journalism” there.



Disliking Kim Jong-un, and ‘The Interview’ Even More

Several democracy activists with contacts in the North said the North Koreans they spoke with reacted to the film with derision and wounded feelings over the depiction of their country.



For Jimmy Lai, Hong Kong’s Rebellious Tycoon, Next Battle May Be in Court

In the aftermath of democracy demonstrations in Hong Kong, Mr. Lai faces perhaps his greatest test, which could have bigger repercussions for the city.