Jan
29
Out and About 29 January – the best parties of the week in pictures
Posted in: UncategorizedThe Awards for National Newspaper Advertising, ABC chairman John Mayhead’s leaving dinner at Quaglinos and Specific Media’s retox party
Jan
29
USA Today: Wizarding World of Harry Potter 3D
Posted in: Uncategorized
Conforme eu havia anunciado pelo Twitter (aqui), o tablóide americano USA Today trouxe, em sua edição de ontem (28/01), um mapa interativo do Wizarding World of Harry Potter, o mais novo e aguardado parque temático de Orlando, na Florida.
Basicamente, a aplicação utilizada para entreter os fãs do jovem mágico, foi a realidade aumentada. Quando colocado em frente de uma webcam, o mapa do parque se transforma em um 3D, com vários detalhes dos locais e dos personagens.
O parque do Harry Porter vai ser aberto no meio deste ano.
:: Via USA Today e Harry Potter 3D
Jan
29
Tattooed Sunglasses – Brandvertising Goes Permanent with the Ray-Ban Viral Video (VIDEO)
Posted in: Uncategorized
(TrendHunter.com) Brand advertising just got a lot more permanent. The Ray-Ban viral video is the sunglasses brand’s latest campaign, and it involves someone actually getting Ray-Ban glasses tattooed onto his face.
The…
Jan
29
Embrace life always wear your seat belt
Posted in: UncategorizedBeautiful video campaign for the Road Safety
Advertiser: Sussex Safer Road
Jan
29
Nokia app store passes one million downloads a day mark
Posted in: UncategorizedLONDON – Nokia’s Ovi application store is now attracting one million downloads a day around the world, the company has claimed.
Jan
29
Alberto Culver, owner of Simple and Alberto VO5, launches global review
Posted in: UncategorizedLONDON – Alberto-Culver, the American packaged goods company and owner of Simple Health & Beauty, has launched a global review of its creative and media account, including its £15m business in the UK.
Jan
29
Gala Coral appoints Mindshare and i-level for £8m media
Posted in: UncategorizedLONDON – Gala Coral, the betting and gaming group, has appointed Mindshare to handle its £8m offline media planning and buying account.
Jan
29
BSkyB hunts shop to boost Sky News
Posted in: UncategorizedLONDON – BSkyB is looking for an agency to build and promote an improved video functionality into its Sky News website.
Jan
29
Yudu Media hands Steak Digital search account
Posted in: UncategorizedLONDON – Yudu Media, the digital publishing business, has appointed The Steak Group to handle its search account.
Jan
29
Paper Round (29 Jan) – a morning look at the day’s newspapers
Posted in: UncategorizedLONDON – The quality papers remember the life of writer J D Salinger this morning while readers feeling the pinch can shave £10 off their food bill at Asda with the Daily Express and the Daily Star.
Jan
29
BR Video: Public see Manchester United players’ Twitter ban as unfair
Posted in: UncategorizedLONDON – Manchester United is wrong to ban its players from having Twitter profiles, according to people interviewed in the latest BR Video.
Jan
29
Can Adam Crozier deliver what ITV needs?
Posted in: UncategorizedLONDON – Royal Mail boss Adam Crozier is considered by some a surprising choice for ITV’s new chief executive. So will he be able to put his stamp on the troubled broadcaster?
Jan
29
Toyota readies marketing to combat recall crisis
Posted in: UncategorizedLONDON – Toyota is preparing a series of marketing communications activity to salvage its brand reputation, as the carmaker faces recalling millions of defective vehicles.
Jan
29
Jonny Wilkinson to guest edit Sport magazine
Posted in: UncategorizedLONDON – England rugby star Jonny Wilkinson is guest editing next week’s edition of free weekly title Sport, ahead of the start of the Six Nations rugby union tournament.
Jan
29
Kellogg to cut salt in nation’s favourite cereals by up to a third
Posted in: UncategorizedLONDON – Kellogg is set to slash the amount of salt in its most popular cereals, including Corn Flakes, Rice Krispies, Coca Pops, Ricicles, Frosties and Crunchy Nut, following sustained pressure from the Government’s Food Standards Agency and other campaigning health groups.
Jan
29
Trading Places (29 Jan): This week’s people moves in advertising, digital, marketing and media
Posted in: UncategorizedLONDON – Jim Marshall, Adam Crozier and a new chief executive for Morrisons make the headlines, as Brand Republic rounds up the week’s industry moves in advertising, digital, marketing and media.
Jan
29
Big smile on a building with lights on
Posted in: UncategorizedVideo for a great ambient media idea for Mc Donald’s with a big smile on a building in Puerto Rico.
Advertiser: Mc Donald’s
Agency: Leo Burnett Puerto Rico?
Creative Director: Víctor Cabezas?
Art Director: Manolo Martínez?
Copywriter: Facundo Paglia
Additional credits: Michael De Jesus,[…]
Jan
29
Matt W Moore
Posted in: UncategorizedA l’occasion de sa résidence chez Since.Upian, Fubiz est partenaire de l’exposition de Matt W Moore aka MWM qui débutera à partir du 5 février. Présentation de son travail à travers une sélection de l’artiste. Un univers plein de couleurs et de formes à découvrir dans la suite.
Portfolio de Matt W Moore.
Previously on Fubiz
Jan
29
Pepsi drafts in Drogba and Torres for World Cup spoiler song
Posted in: UncategorizedLONDON – Pepsi Max is releasing its Africa-and-football themed music track globally this Sunday (31 January 2010) as part of its plans to hijack the 2010 Fifa World Cup, sponsored by rival Coca-Cola.
Jan
29
Daily Sport publisher confident of profits recovery
Posted in: UncategorizedLONDON – Daily Sport publisher Sport Media Group (SMG), has revealed that circulation of the daily tabloid has dropped since August 2009, but claimed the group traded profitably for the five months to 31 December .
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