Home of ‘The Wire’ Baltimore Sun slashes staff

NEW YORK – The Baltimore Sun, the paper known around the world for its connection with ‘The Wire’ is slashing a third of its newsroom, resulting in the loss of 61 jobs.

Government launches public information campaign on swine flu

LONDON – The Department of Health has launched a major public information campaign across TV, radio and press aimed at combating the spread of swine flu as the World Health Organisation raised its global epidemic threat level to phase five.

Cinema takings continue to rise as drinkers desert pubs

LONDON – The big screen continues to do well in the recession as Cineworld, the UK’s second-biggest chain, announced box office takings have risen 19% in the 17 weeks preceding April 17.

Flygbussarna (Swedish Airport Coaches), “50 cars or 1 bus”


Stuart Gibson

En provenance de Tasmanie en Australie, voici le travail du photographe Stuart Gibson sur son portfolio. Reconnu dans le monde entier, il s’est spécialisé dans les photos de surf, de nature et de grands espaces. Quelques superbes exemples dans la suite.



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The car falling from the sky

In this video, the challenge is to drop a car from a plane and to reach a target on the field…

We can follow this car skydive thanks to a skydiver cameraman.

Quite impressive ad for a Beer brand.

Advertiser: Carlton Draught

Mark Hunter’s TBWA move – the full story

LONDON – Mark Hunter said his decision to join TBWA\London was prompted by the creative opportunity on offer at TBWA\London, and uncertainty over the management structure at Euro RSCG.

DoH ad campaign to combat swine flu crisis

LONDON – The Department of Health is launching a public health ad campaign on swine flu today, across TV, print and radio, as the World Health Organisation raises the influenza pandemic alert to stage four.

MPs in revolt over product placement

LONDON – Labour MPs are in revolt over the Government’s refusal to allow product placement in British TV programmes.

EDF calls review of £63m media brief

LONDON – EDF Group is reviewing its £63 million media planning and buying arrangements in the UK and France.

Don’t Miss This Press Release!

no-broken-heartAre you tired of dating games? Does developing a healthy partnership seem impossible? Are all the best ones already taken, or playing for the “wrong” team?
Do you find yourself awake in the middle of the night, alone with a cat you don’t remember buying and your favorite late night TV, with one question burning in your mind?

“If I’m so successful, good-looking and smart, why am I still and lonely?”

Your friends tell you that it’s just a “matter of time” before the “right one” comes along, but secretly you wonder if you’re flawed. Your “friends” are all hooking up while you look for that special guy everywhere, everyday. It’s starting to take a toll on your sanity, your work…
dating
Well, I am not a Relationship Coach, but I play one on BMA, and if there’s one thing missing in your dating life that you use daily in your professional life, it’s a plan…a chart to tell you where you’re going, and how to get there. If you’ve had thoughts of inadequacy, and “what’s wrong with me, I’m hot?” I’ve got fantastic news for you: There’s a new dating site that is going to change your life forever. It’s an interactive platform called YourDatingPlan.com, and although there’s no such thing as a free lunch in this economy, you can join for FREE for a time as part of this limited offer.

Announced today via PR Newswire, YourDatingPlan.com has heralded the launch of their site that will change the way that single people will end your dating drama for good. Might as well delete the loser names out of your iPhone…you won’t be going back there anymore!

Sound too good to be true? It’s not; this is the real thing. What’s their magic method? An individual blueprint written out, to lead you to the Nirvana relationship you’ve been missing. Go to your computer right now and login to www.YourDatingPlan.com and sign up now. Once on the site, you’ll answer a series of questions from which the site will create your customized, step-by-step dating program. The questions have been rigorously tested and, when answered honestly, will be optimized and “scientifically processed.” Once the numbers have been crunched, the result will be a detailed action plan that you’ll be able to follow. The plan is catered specifically for you, taking your needs, situation, and personality into consideration.

YourDatingPlan.com is perfect no matter what stage of your life you are in – beginners in the dating world, people taking another stab at love by re-entering the dating scene or if you are just not happy in your current dating life. No more depending on friends for the answers…

We all know that there’s no such thing as a “free lunch” anymore, but the great thing about love is that it’s always been free! Now love is free with a step-by-step methodical way to reel that love home to you.

Jeff Louis is a Strategic Media Planner, Project Manager, and New Business Coordinator. His passion is writing, contributing to BMA as well as freelancing. He’d love to hear from you: linkedin.com/in/jefflouis or twitter.com/jlo0312.


Incarcerated Art – Permanent Tattoo Mugshots Prove Identification Isn’t Always Tricky (GALLERY)

(TrendHunter.com) These mugshots of people with permanent tattoos on the front of them are not all very flattering and some are a little disturbing. Tattoos can be artistic and adventurous forms of skin art, but where is…

Online Video: Why We Advertisers Have it All Wrong


One typical romantic evening recently, my wife and I settled into bed to watch our favorite shows. She queued up a fresh recording of American Idol as I sat beside her, "Lost" episodes emanating from my warm Mac laptop. For a brief moment, my inner marketing director became conscious of the irony. My wife was zipping through commercials with her TiVo remote while I begrudgingly watched ABC "house ads," a sad indicator of unfilled inventory.

Entertainment Weekly Publisher Scott Donaton Out

NEW YORK (AdAge.com) — Scott Donaton is leaving Entertainment Weekly, where he'd been publisher since December 2007. Parent company Time Inc. said the magazine will continue to publish, contradicting occasional rumors to the contrary, and that a successor would be named shortly.

Microsoft IE8 | Mergulhe

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A Hello Interactive apresenta orgulhosa seu primeiro trabalho para o novo cliente da casa, a Microsoft.

A equipe, agora também coordenada por Mauricio Tortosa, além da Suzana Apelbaum, mandou bem com a criação de um hotsite produzido sob o tema “Mergulhe“, especialmente para promover, no Brasil, o novo navegador da Microsoft.

O tema sugere que o visitante conheça todas as novas funcionalidades e ferramentas do Internet Explorer 8, controlando um personagem que flutua no céu, guiado por um pequeno mapa que mostra onde pode ser localizada as informações e curiosidades sobre o novo browser (navegador). Todo site foi produzido em ilustração, e uma simpática animação 2D.

Facial Corsets – Paddy Hartley ‘Project Facade’ Distorts Your Face For Fun (GALLERY)

(TrendHunter.com) I love the idea of facial corsets, but would never consider going there. Paddy Hartley, however, has been there many times, and you can see from the gallery how freaky the end results are. I never thought…

Needled Bodies – Playful Piercing For Beautiful Temporary Body Modifications (GALLERY)

(TrendHunter.com) Play piercing is a temporary type of body modification done for the sheer heck of it, normally with hypodermic needles.

I have posted a LOT of crazy things in my time, and this has got to be the most…

Vodafone | ZooZoos

Os mais recentes comerciais que tenho visto da Índia são, no mínimo, bizarros. Culturas diferentes? Eu sei, mas ainda assim estranhos. Não é o que acontece com essa campanha para Vodafone criada pela Ogilvy indiana, e com produção da Nirvana Films.

São como curtas animados que apresentam diferentes serviços da operadora, como garantia estendida, conteúdo através de SMS e MMS. Os personagens em massinha se chamam ZooZoos, e o estilo me lembra muito algumas animações malucas que já vi no AnimaMundi. Diverte.

Assista um abaixo e os outros dois depois do jump:

| Magic Box
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| Beauty Tips
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| Musical Greetings
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In a Time of Crisis, Sexy and Flashy Doesn’t Count


At the center of this swine flu crisis is the Centers for Disease Control and Prevention. The communication work they are leading is neither sexy nor flashy, but it's highly effective — and critically timely. Moreover, the approach is building credibility.

Feel the wind in your hair

Click Image To Enlarge

Agency: JWT Dubai, UAE

Executive Creative Director: Chafic Haddad
Creative Director: Dave Nicholson, Husen Baba
Copywriter: Dave Nicholson, Christopher Puhm, Doug Mackay, Emir Kreidie
Art Director: Husen Baba, Rola Ghotmeh
Photographer: Suresh Subramanian

Via [Dubai Lynx]

http://mediame.com/image_media/print/mattel_hair