El Pais: Tiananmen

El Pais: Tiananmen

You think you’re well informed? Maybe not. If you read El Pais, you would have the information and deep analysis of the world´s scene and you would have noticed that the army of Puerto Rico never took part in the Tiananmen killing of 1989 in China, that Chai Ling, Psicology student, was never with someone during that episode and that the protest was never against United States. Remember, there’s something worst than not being informed and that is believing you are.

Advertising Agency: Ogilvy & Mather Colombia
Creative Directors: John Raul Forero, Juan Jose Posada
Art Directors: Juan Jose Posada, Bianco Ramirez, Alejandro Salamanca
Copywriters: John Raul Forero, Mauricio Guerrero
Account Executive: Tatiana Velez
Account Manager: Carlos Vargas
Published: February 2008

El Pais: Hussein

El Pais: Hussein

You think you’re well informed? Maybe not. If you read El Pais, you would have the information and deep analysis of the world’s scene and you would have noticed that during Sadam Hussein’s overthrow in Iraq there was never any presence of the UN Blue Helmets, that the Taj Mahal is located in the city of Agra, in India, that the flags raised correspond to Iran and that the soldier is carrying on his uniform the flag of France, country that manifested its dissaproval with the measures taken against Iraq. Remember, there’s something worst than not being informed and that is believing you are.

Advertising Agency: Ogilvy & Mather Colombia
Creative Directors: John Raul Forero, Juan Jose Posada
Art Directors: Juan Jose Posada, Bianco Ramirez, Alejandro Salamanca
Copywriters: John Raul Forero, Mauricio Guerrero
Account Executive: Tatiana Velez
Account Manager: Carlos Vargas
Published: February 2008

El Pais: World Trade Center

El Pais: World Trade Center

You think you’re well informed? Maybe not. If you read El Pais, you would have the information and deep analysis of the world’s scene and you would have noticed that in the World Trade Center attempt the first attack was in the North Tower, that the impact wasn’t in the middle floors but in the upper ones, and that the other tower was impacted by a commercial plane and not by a Hercules. Besides, the Transamerica Pyramid is in San Francisco and not in New York.Remember, there’s something worst than not being informed and that is believing you are.

Advertising Agency: Ogilvy & Mather Colombia
Creative Directors: John Raul Forero, Juan Jose Posada
Art Directors: Juan Jose Posada, Bianco Ramirez, Alejandro Salamanca
Copywriters: John Raul Forero, Mauricio Guerrero
Account Executive: Tatiana Velez
Account Manager: Carlos Vargas
Published: February 2008

Customers Most Satisfied With Online Retail

NEW YORK (AdAge.com) — According to a recent report from University of Michigan and ForeSee Results, which surveys and measures consumers' online satisfaction, satisfaction with e-commerce rose to 81.6 on the index's 100-point satisfaction-rating system, up 2% from 2006, and outperformed all other service industries in customer satisfaction.

Top Ten Hottest Mobile Phone Girls Highlighted

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Dial A Phone has put together a top ten list of mobile phone ads which feature hot women.

American Apparel Ad Complaints Get Slammed

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In response to a complaint about an American Apparel ad, an Austin Chronicle writer lashes back.

American Apparel Ad Complaints Gets Slammed

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In response to a complaint about an American Apparel ad, an Austin Chronicle writer lashes back.

You Want It. You Need It. The iHam 5J!

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It’s a high-cholesterol take on Apple’s design-makes-the-man ethos.

Virtual Living Via Mobile – Second Life For Cell Phones

(TrendHunter.com) Second Lifers start saving up your minutes, or negotiate a new cell plan because Second Life is coming to mobiles. In the most exciting development since Webkinz Vollee has the technology to use 3G handsets. With all the graphics this should be fun.

Delta Gets Cute with Classic In-Flight Safety Video

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Adrants reader Atif sent us Delta’s new airline safety video.

Heidi Klum Donates Oscar Dress – Heart Truth Campaign

(TrendHunter.com) The month of February is American Heart Month and Diet Coke has teamed up with the National Heart, Lung, and Blood Institute to raise awareness of this disease that is one of the top killers of women in the USA. The Heart Truth, a national heart disease awareness campaign introduced the Red Dress as…

Microsoft Promises to Stop Being So Damn Mean

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The breakdown of its commitment:

Tom Ford Squeezes Nuts. Accomplishes Nothing

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Copyranter loves (hates) Tom Ford ads. We do too.

Doing Good and Looking Good – Movito’s Stylish Electric Scooter (GALLERY)

(TrendHunter.com) Talk about making a style statement! Movito is an electric scooter that will have people pouncing on it, and not just because it’s electric, but because it is so sexy. Two tone colors and beautiful lines will make this scooter in high demand. Different body configurations are part of the plan to ma…

Magalogue – The Return of Abercrombie & Fitch Quarterly (GALLERY)

(TrendHunter.com) Warning: partial nudity. After a five years absense, Abercrombie & Fitch Quarterly is returning with a bang across the pond with the legendary fashion photographer Bruce Weber (so expensive that U.S. Vogue is said to afford him only twice a year, according to Herald Tribune); and no “product” shots …

Magalogue – The Return of Abercrombie & Fitch Quarterly

Warning: partial nudity. After a five years absense, Abercrombie & Fitch Quarterly is returning with a bang across the pond with the legendary fashion photographer Bruce Weber (so expensive that U.S. Vogue is said to afford him only twice a year, according to Herald Tribune); and no “product” shots …

Geneva Car Show Concept – Alfa Romeo 8C Spider

(TrendHunter.com) Alfa Romeo will release the mean looking 8C Spider concept car coming the the Geneva Show. Only 500 of the speed machine will be built. Powered by a 4.7 liter V8 which delivers 450 horsepower and a 6 speed Formula one paddle shifter this rear wheel driver will burn the Michelins until you say “uncle…

Che Magazine Continues to Celebrate Fact Men Lust After Women

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Without fear of American political correctness or the nation’s apparent refusal to accept men are, in fact, sexually attracted to women, we are thankful to have Che Magazine’s continuing campaign which gleefully and without apology offers up women as objects of desire to increase circulation.

Pepsi To Take People For A Ride

The thing about out-of-home advertising is it can’t be avoided. You can’t click away or turn the page. So brands love it. Now, more than ever.

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According to Business Wire, Pepsi is entering a 10-year tenant/naming rights agreement with Meadowlands Xanadu–the most expensive mall project ever conceived–to create a 287-foot-tall “Pepsi Globe,” a.k.a. Ferris Wheel in northern New Jersey.

“The Pepsi Globe will be an instant landmark – the signature attraction heralding the premiere entertainment and shopping destination in the country,” said Laurence Siegel, President, Meadowlands Development, the creators of Meadowlands Xanadu.

The Xanadu opportunity was brought to Pepsi by brand energy agency Protagonist, led by Matti Leshem. “Matti’s been a terrific partner. He didn’t just make the introduction, he’s an integral part of developing the ride, from creating an interactive experience inside the capsules to building Globe-shaped recycling bins for placement throughout the venue,” said Kristina Mangelsdorf, director of marketing for Pepsi.

A ride in the Pepsi Globe will last approximately 25 minutes and offer sweeping vistas of the New York skyline and the Hudson River.

Music Biz Changed Forever – MySpaceMusic

MySpace is close to making beautiful music. They are in significant negotiations with all the major labels that would probably let users stream free and download too. More than likely called MySpaceMusic, they are working hard to stay ahead of Facebook. Ironically one of the labels has sued MySpace …